(POWAY, Calif.) - Led by their latest shaft technology, RIP (Reverse Interlaminar Placement), Aldila (www.aldila.com) captured the wood and hybrid shaft manufacturer counts at the Northern Trust Open to remain the No. 1 graphite shaft on the PGA Tour. "The Hottest Shafts In Golf" had 17 more wood shafts and seven more hybrid shafts in play than their closest competitor, according to the Darrell Survey.
"The top players on the PGA Tour continue to trust Aldila's RIP Technology because it provides them with lower torque, increased tip stability and better tip stiffness control," said Stewart Bahl, Aldila's Marketing Manager. "With the RIP, Aldila engineers employed patent-pending technology and exclusive materials to completely transform shaft design from the inside out providing players with shot control."
The RIP series now features five different shafts to help meet the needs of a variety of players. The Alpha, Beta, Gamma, RIP'd NV and RIP Phenom.
The Alpha is a tip-stiff, low-to-mid launch with low spin and is the original shaft with lower torque, increased tip stability and better tip stiffness. The Beta version has a slightly softer tip flex for mid launch, the Gamma has the same launch characteristics as the original Alpha with a higher balance point for use with heavier heads to achieve a conventional swing weight.
The RIP'd NV incorporates the best performance attributes from two of Aldila's most innovative shaft designs -- the 'perfect feel' and slim, stable shaft profile of the Aldila NV and the unprecedented control and accuracy of the Aldila RIP. The Aldila NV, featuring Micro Laminate technology (MLT), is the most popular aftermarket shaft in history.
The Phenom incorporates RIP Technology with a unique composite construction to create a new and innovative shaft flex profile for maximum distance and control - the Hyperbolic Flex Zone. RIP Technology repositions the materials and patterns to optimize the performance characteristics of the shaft. The Phenom's Hyperbolic Flex Zone provides a stiff tip section for optimal launch and spin control, with a very firm butt section for an incredibly stable feel. The center section of the shaft is softer to provide outstanding kick through impact to maximize ball speed.
"Through the use of a Hyperbolic Flex Zone, the RIP Phenom incorporates the same flex, torque and feel properties that have made the original RIP the leading shaft on the PGA Tour, with a flex profile to achieve unparalleled performance and launch characteristics for better players," said Bahl.
Aldila catapults power to an unprecedented level. High performance technology harnessed and perfected from a special blend of materials, design and expertise. They are continually on the leading edge of the golf world through their relentless pursuit of the next best innovation. They do the experimenting so you don't have to. Pushing success to the edge and redefining how power should feel. Are you playing Aldila, or just graphite?