Monday, June 18, 2018

Golf Pride Trusted by Nine Players in the Top 10 Including the Champion at the 118th U.S. Open

(SOUTHERN PINES, N.C.) - Eaton announced today that its Golf Pride Grips Division was the overwhelming grip choice used at the 2018 United States Open, with 122 players trusting the brand without any paid endorsements.

In the field, nine players finishing in the Top 10 at the esteemed Shinnecock Hills Golf Club trusted the #1 Grip in Golf. The Champion relied on Golf Pride’s popular Tour Velvet Cord model to capture back-to-back wins, an accomplishment that hasn’t been done in nearly 30 years. In fact, players using Golf Pride grips have won 9 of the last 10 U.S. Opens, including five in a row since 2014.

Unique to the U.S. Open is the inclusion of the world’s top amateurs in the field. This year, a record 20 amateurs qualified for the event and 16 trusted their games to Golf Pride, including both players who tied for Low Am honors.

“We are incredibly honored that nine players that finished in the top 10 chose to play Golf Pride, including the winner who has won consecutive U.S. Opens with our Tour Velvet Cord in Midsize. In fact, we continue to see more Tour players and amateurs alike utilizing Midsize grips to dial in the technology to best fit their game,” said Brandon Sowell, global sales and marketing director for Golf Pride. “Additionally, we had five distinct Golf Pride grip models finish in the Top 10 showing the variety of performance technology that the best players in the world rely on even in the most trying conditions.”

Each week, Golf Pride is the leading grip played from tee-to-green on the PGA TOUR with an average of 80% of pros choosing Golf Pride swing grips in each event, without any paid endorsements.

For more information on Golf Pride’s entire 2018 product offering, visit

Product Review: 80BREAKR Scorecard App

There’s a new player in the golf industry - 80BREAKR. It’s a golf scorecard app that’s as easy to use as a traditional scorecard, but loaded with bells and whistles. The three-step process - Plan, Play, Improve - offers GPS on the scorecard, competition / betting summary below each player’s name, color-coded like PGA leaderboards, automatic posting for your official handicap, and so much more.

Don’t go into a round blindly. Prepare for the course before you play by creating a hole-by-hole strategy. You know there’s a bunker about 240 yards out on the left off the first tee? Make a note to leave the driver in the bag. Trouble short of the second green? Remind yourself to take plenty of club. Downhill par 3 that cost you a stroke last time? Take less club this time around.

Plan ahead and stick to that plan. A former boss used to say, “Prior preparation prevents piss-poor performance.” Don’t tee off without a solid game plan.

The aforementioned GPS to the center of the green for approximately 30,000 worldwide courses is great. No more expensive watches or rangefinders are needed. You can keep track of your wagers, as well … Match Play, Stroke Play, Skins and Nassau, to name a few. And each player’s course handicap is calculated automatically.

There’s also a Skills feature. You can test yourself with positive skills, such as longest drive and closest to the pin, or negative hiccups, like carding a snowman or recording dreaded three putts.

I love the social aspect of golf, so posting to Twitter right from the scorecard is a huge plus. Want to brag? Set the app to offer a direct post for every birdie you record. Your buddies will not only “love” to see that you’re playing golf, but also how well you’re doing.

The 80BREAKR Handicap Service is also available. With this in-app purchase, you can post your score automatically when the game is completed.

For data-hungry golfers looking to shave strokes off their games, 80BREAKR allows you to measure the quality of each shot. Whether it’s a particular club or specific shot (lag putt, for instance), grade it as Good, OK or Bad and the app arranges the round. It’s easy to reference what’s going well versus what needs to be improved.

Golfers can also track stats like fairways hit, greens in regulation, drive distances and number of putts.

Here’s a game changer … Game Improvement mode works equally well on the course, range, or practice green. Plus, golfers can e-mail their scorecard directly to coaches after their round.

To learn more, visit It’s available for both iOS and Android devices.

World’s Largest Golf Outing Registration Now Open

Eighth Annual Event to Benefit Fisher House Foundation

(RESTON, VA) – Registration for this year’s World’s Largest Golf Outing (WLGO) – a national event benefitting Fisher House Foundation – is now open. The eighth annual event is scheduled for Monday, Aug. 6.

Golfers can sign up as a single, twosome or foursome at one of the more than 100 participating courses nationwide. Registration is open to all golfers regardless of ability, with no USGA handicap required.

WLGO is a simultaneous charity outing managed by Billy Casper Golf (BCG), with most events taking place in the BCG network of courses. Since its inception in 2011, more than 57,000 men, women, juniors and seniors have played in 33 states to raise $3,794,603 for military and family charities. Several national celebrities from PGA Tour legend Chi Chi Rodriquez to 42nd President Bill Clinton have donated to WLGO.

Since 1990, Fisher House Foundation has provided a “home away from home” for families of patients receiving treatment at major military and VA medical centers. Their network of 76 comfort homes has provided over 335,000 families with no cost lodging, allowing families to be close by while a loved one undergoes treatment and recovery. One $10 donation covers the costs to house a family in a Fisher House for one night.

“While the funds raised from the World’s Largest Golf Outing are important, the awareness and a chance to share the Fisher House story are absolutely critical,” says Dave Coker, President of Fisher House Foundation. “Thank you for your participation, your generosity and support of those we call our greatest national treasure, our military service men and women and their loved ones.”

For this year’s event, there are 109 registered courses and counting. The fundraising goal is $1 million and so far, over $50,000 has been raised by participating teams and courses. Teams are encouraged to raise additional funds to support Fisher House; donations can be made at

Bridgestone Golf Names Dan Murphy President and CEO

(COVINGTON, GA) – Bridgestone Golf – innovator and manufacturer of premium golf balls, clubs and accessories – has appointed Dan Murphy as President and CEO.

Murphy was with Bridgestone Golf USA from 2004 to 2015, most recently as Executive Vice President of Sales and Marketing. During that tenure, he helped the brand increase market share to No. 2 in the ball category, grew domestic revenue by roughly 250% and negotiated title rights to the PGA Tour’s annual World Golf Championships-Bridgestone Invitational at Firestone Country Club (Ohio).

As President and CEO, he is responsible for directing the company's core business functions, including product planning and production, marketing, sales and customer relations.

“I’ve been with Bridgestone Golf since the beginning and the passion runs deep,” says Murphy. “We make the most technologically-advanced golf balls in the world and my role is to help ensure Bridgestone is recognized as the industry’s leading example of how science and data is used to make products that improve the performance of all golfers.”

Committed to remaining on the forefront of innovation, Bridgestone draws from nearly 1,000 golf ball patents and the leading rubber experts in the world to design the industry’s best golf balls. A major differentiator over all other brands, it leverages the invaluable knowledge of 900-plus polymer engineers in the R&D process. This engineering and manufacturing expertise is combined with real-world data collected from three million golf ball fittings over the past decade. The result is a line-up of models perfectly customized for any player type, from PGA TOUR superstar to beginner.  

Under Murphy, Bridgestone will continue to be the industry’s leading voice on the importance of fitting and customization in the golf ball selection process. The company currently offers two easy and comprehensive fitting options, the BFIT Golf Ball Fitting App and a new online fitting tool. Its diverse ball portfolio includes the TOUR B Series, e6 SOFT, e6 SPEED, Extra Soft, Lady and more.

“Dan’s leadership skills, product knowledge, industry connections and assemblage of talent are exemplary,” says Shigeru Nakayama, Senior Officer for Bridgestone Sports and Chairman of Bridgestone Golf. “He’s unafraid to push the envelope to find ways to make golfers better and, therefore, lifetime Bridgestone loyalists.”

Murphy is enthused by a recent NGF report showing growth of America’s $89.1 billion annual golf economy. Citing the 20 million committed golfers who play 95% of all rounds, he points to Bridgestone’s influence making low handicappers even more competitive. Furthermore, Murphy is keen on Bridgestone’s ball and club technology turning the sport’s 2.6 million newcomers into lifetime golfers.

Since 2015, Murphy was President of textile manufacturer Kentwool and Vice President of American Achievement Corporation.  Before joining Bridgestone Golf almost 15 years ago, he held key marketing and business development positions at TaylorMade, Dunlop Slazenger, Maxfli and General Mills.

The appointment of Murphy comes at an ideal time for Bridgestone Golf. Rising star Bryson DeChambeau used the Tour B X ball to win the PGA Tour’s Memorial Tournament two weeks ago and catapult to fourth on the official money list. Additionally, the company’s recent introduction of the TOUR B XS Tiger Woods Edition and the e6 SOFT Lady Edition (pearl white finish and pink Bridgestone logo) have proven widely popular.

Beyond golf balls, Murphy is committed to growing Bridgestone’s share of the golf club market. The same industry leading fitting data that informs R&D for the company’s renowned golf balls is being applied to the creation of revolutionary club designs. Currently, Bridgestone offers a variety of options via its JGR and TOUR B Series clubs, and will unveil new lines in the coming months.

More information:

Rolex Testimonee Brooks Koepka Writes History by Retaining U.S. Open Crown

(Shinnecock Hills Golf Club, NY) – Rolex Testimonee Brooks Koepka has claimed an unforgettable victory at the 118th U.S. Open, in a successful title defence following his win in 2017, ensuring his name will not only be etched on the trophy forever, but also into the history of this inimitable championship.

Nestled in the luxurious surroundings of the Hamptons in New York state, the prestigious Shinnecock Hills Golf Club upheld the U.S. Open tradition of rewarding extreme accuracy, and after four rounds of competitive golf on the challenging 7,448-yard layout, Koepka’s final score of one-over-par, gave him a one-shot victory in the second men’s Major of the year, for which Rolex has been the Official Timekeeper since 1980.

Koepka becomes just the second golfer to successfully defend the U.S. Open in the modern era, following in the footsteps of fellow Rolex Testimonee Curtis Strange, who’s second victory was also made in the Empire State, 29 years ago.

With this historic win, Koepka is now part of an elite group of Rolex Testimonees in addition to Curtis Strange, to have recorded multiple U.S. Open wins, including four-time winner Jack Nicklaus, three-time champion Tiger Woods and two-time U.S. Open victor, Retief Goosen.

With rounds of 75, 66 and 72, the 28-year-old Floridian co-led the tournament going in to the final round, and displaying continued precision, discipline and determination, scored five birdies in a final round of 68.

Following his final round, Brooks Koepka, said: “It’s incredible. I’ve looked at all these names a million times and to have my name on this trophy is very special. I’m truly honoured to go back-to-back.”

Having co-led at the 54-hole stage, fellow Testimonee Daniel Berger ended the tournament tied sixth, recording his second career top-10 in a Major.

1. Brooks Koepka (+1)
2. Tommy Fleetwood (+2)
3. Dustin Johnson (+3)
4. Patrick Reed (+4)
5. Tony Finau (+5)

Arnold Palmer (1960)
Jack Nicklaus (1962, 1967, 1972, 1980)
Gary Player (1965)
Tom Watson (1982)
Curtis Strange (1988, 1989)
Tiger Woods (2000, 2002, 2008)
Retief Goosen (2001, 2004)
Martin Kaymer (2014)
Jordan Spieth (2015)
Brooks Koepka (2017, 2018)


Friday, June 15, 2018

50th Anniversary of Puma's Iconic Suede Shoes Inspires Throwback Collection from Puma Golf

PUMA Golf’s Throwback Collection & Suede G Brings Iconic Street Style to the Links

(CARLSBAD, Calif.) – The iconic PUMA Suede shoe launched in 1968 and since then has been influencing street style, transcending generations and cultures with its legendary, classic, cool vibe. The shoes remain as relevant today as they were when they launched five decades ago. In honor of the Suede’s 50th anniversary this year, PUMA Golf is launching its Throwback Collection, headlined by the Suede G, featuring the same iconic style of a classic Suede shoe with modern performance technologies ideally suited for the golf course. Building off of the retro design of the Suede G, PUMA’s Throwback Collection for men and women, will include accessories and apparel that pay homage to yesteryear including a polo, Corduroy bottoms, P Cap and a T7 Jacket, delivering timeless style from head to toe.

“The Suede has been a street legend since day one. It’s clean, classic, comfortable, and now we’re excited to bring the same iconic look to the golf course,” said Grant Knudson, Head of Footwear & Accessories, PUMA Golf. “The Suede G will celebrate the retro design of the original version, but incorporate traction and function that’s vital to a spikeless golf shoe. We’re excited to join PUMA in this milestone celebration, and provide golfers with the same epic style that revolutionized the sneaker world 50 years ago.”

Mimicking the classic style of PUMA’s original Suedes, the Suede G shoe ($120) is constructed with a premium, waterproof, low-nap Suede upper and microfiber leather formstripe, with a gold foil stamped PUMA #1 logo on the quarter and CAT logo on the heel. The shoes were redesigned with an array of on-course performance benefits including the innovative hidden traction outsole which provides the appearance of a fashion-forward sneaker off the course, while offering excellent recessed spikeless traction for unrivaled grip and stability on any surface on the course. The G features a sleek shaped last for a stylish toe-down look and added comfort. The ultra-soft PU insole provides added support for long-lasting comfort. The golf version, which will come in a special edition Suede 50th Anniversary shoe box, is available now in Quiet Shade and Black for men, and a Quarry and Majesty (purple) colorway for women.

The Throwback Collection of apparel and accessories is a nod to PUMA’s heritage and classic style, taking inspiration from the original PUMA Dassler logo to create distinctive, throwback style and graphic patterns. Each piece incorporates a modern take on classic style, providing golfers with options that can seamlessly transition from the office to the first tee and the 19th hole.

“The Throwback Collection is unlike anything you’ve ever seen in golf. It merges classic PUMA style, taking inspiration from its throwback looks and original Dassler logo, with modern, game-changing performance fabrics that can seamlessly take you from the golf course to the office,” said Kristin Hinze, Global Head Golf Apparel, PUMA Golf. “In honor of the 50th Anniversary of the Suede, and the introduction of the iconic shoe to golf, we have built a timeless collection of apparel and accessories that beautifully and classically represents PUMA’s rich heritage as the world’s leading sports and lifestyle brand.”

The full Throwback Collection includes:

The classic PUMA T7 Track Jacket ($70), which first debuted in 1958, is available in two colorways showcasing its iconic stripes. It has been reinvigorated for golf performance, with a cotton and polyester blend, moisture-wicking fabric that will allow for freedom of movement, style and comfort through your swing.

Evoknit Dassler Polo ($65) for men utilizing PUMA’s seamless EVOKNIT fabric and construction to deliver extreme comfort, style and performance. The PWRCOOL Dassler Polo ($75) features an ultralight, moisture-wicking fabric, in three neutral color choices for perfect style on and off the course.

Corduroy 6 Pocket Pants ($85) for men are anything but your traditional cords. They are engineered with a cotton, spandex blend with two-way stretch fabric so they move with you through your swing. This version is PUMA’s modern take on classic style with subtle high-end finishes including elements of faux leather on the back and a stretch waist band. These pants will be sure to turn heads whether you are in a conference room or playing 18.

Topping off the collection is a Throwback P 110 Snapback Cap ($30) which comes in five colorways: Black, Peacoat, Grey, Red and a special Red/White/Blue color that Rickie Fowler will debut at this week’s U.S. Open. This cap mimics the popular P Cap that launched earlier this year, but includes a lower-profile Suede P branding with a heathered fabric.

The Women’s Collection also features a T7 Track Jacket ($70) in Pink and Peacoat, along with a Dassler Jacquard Sleeveless Polo ($55) with a subtle camo-pattern and moisture-wicking, stretch fabric to keep you dry, cool and stylish throughout the round.

For more information on the full Throwback Collection visit:

KemperSports Properties Shine in Recent Golfweek Rankings

23 properties receive honors from Golfweek Magazine

(NORTHBROOK, Ill.) – KemperSports announced that 23 of its properties were featured in Golfweek’s Best Courses You Can Play list that ranks the best public and resort courses in each state. KemperSports is proud to manage more top-ranked courses than any other management company.

“We share these honors with our clients and trusted staff who work tirelessly to deliver unmatched customer service to our valued guests,” said KemperSports CEO Steve Skinner.

KemperSports-managed properties that were honored include:
Golfweek Best Courses You Can Play:
- California – No. 23 – Desert Willow (Firecliff)
- Florida – No. 2 – Streamsong (Black); No. 3 – Streamsong (Red); No. 4 – Streamsong (Blue)
- Illinois – No. 10 – Cantigny; No. 15 – The Glen Club
- Kansas – No. 4 – Sand Creek Station
- Maryland – No. 5 – Whiskey Creek
- Minnesota – No. 2 – The Wilderness at Fortune Bay; No. 7 – The Jewel
- Missouri – No. 8 – Shoal Creek
- New Jersey – No. 11 – Heron Glen; No. 13 – Galloping Hill
- New York – No. 14 – Seneca Hickory Stick
- North Carolina – No. 6 – Tobacco Road
- Oregon – No. 1 – Pacific Dunes; No. 2 – Old Macdonald; No. 3 – Bandon Dunes; No. 4 – Bandon Trails
- Texas – No. 4 – Butterfield Trail
- Virginia – No. 4 – Golden Horseshoe (Gold)
- Washington – No. 1 – Chambers Bay
- Wisconsin – No. 2 – Sand Valley

For more information on KemperSports, visit