Kentwool Brings Its Proprietary Wool Performance Advantages to Golf Underwear Category

Makers of the 'World’s Best Golf Sock' Introduce the Most Comfortable Underwear Ever for Golfers

(GREENVILLE, S.C.) — Just in time for the Holiday shopping season, KENTWOOL, maker of the “World’s Best Golf Sock,” is bringing its unparalleled Merino wool performance advantages to the men’s underwear category.  KENTWOOL’s new undergarment collection features a boxer-brief and base-layer crew neck t-shirt constructed from the 17.5-micron superfine Merino wool for the ultimate in male comfort.

Similar to the base-layer technology used in KENTWOOL’s popular Tour performance socks, KENTWOOL boxer briefs and t-shirts work to regulate body temperature in a variety of conditions and wick moisture away from the skin, keeping wearers comfortable and dry. These attributes prevent the uncomfortable chafing and itchy skin golfers are all too familiar with after a round.

“Through our rigorous research that went into perfecting the world’s best golf sock, we accumulated a tremendous amount of knowledge about the effect of Merino wool on skin, and as a result, we understand the needs of ‘first layer’ garments better than any of our competitors,” said Dan Murphy, president at KENTWOOL. “If you’ve tried our socks, you undoubtedly have experienced a noticeable difference as soon as you put them on, and I am proud to say that the difference is just as dramatic and immediate when one wears our underwear.”

In addition to the proprietary wool construction, KENTWOOL’s new boxer brief and t-shirt garments provide the following comfort-enhancing performance features:

KENTWOOL Boxer Brief Features:
· Contour front pouch
· Stay-put, no roll waistband
· Flatlock seams for enhanced comfort
· Horizontal fly (for easier-access)

KENTWOOL Base Layer T-Shirt Features:
· Short-sleeve crew neck
· Classic fit
· Lightweight jersey knit
·  Flatlock seam construction for enhanced comfort

In fact, KENTWOOL is so confident in the performance of its new underwear line, the company offers a lifetime “Chafe-Free Guarantee” with the purchase of every garment.  KENTWOOL boxer briefs and base layer t-shirts come in black and grey color options and are available in sizes M-XXL.  The KENTWOOL boxer briefs feature a retail price of $50 and the Base Layer T-Shirt is $75.  Both are available for purchase now at http://shop.kentwool.com/Underwear-Tees/.

Since 2008, KENTWOOL has been manufacturing the “World’s Best Golf Sock.” Drawing on over 150 years of mastery in wool manufacturing, KENTWOOL has leveraged the attributes of the natural “smart” fiber for unmatched comfort and performance in the sock category. For more information on the KENTWOOL brand, visit www.kentwool.com.