Vertical Groove Driver Enters U.S. Sr. Open Ranked #1 & #2 in Driving Distance on PGA Tour Champions

This Week at Salem Country Club, six Players, including 2016 Sr. PGA Champion Rocco Mediate, will Tee-Up the Only Driver to Feature Innovative Vertical Groove Face Technology

(Boston, MA) - The cutting-edge Vertical Groove Driver, in only its first season in the market, continues to surge on the PGA Tour Champions. This week at the U.S. Sr. Open at Salem Country Club, in Peabody, Mass., the driver enters competition ranked #1 and #2 in driving distance, while 6 players, including Vertical Groove Golf staff player, Rocco Mediate, will tee-up the only driver to feature innovative vertical groove face technology.

The Vertical Groove Driver, which conforms to the Rules of Golf, is designed to reduce spin at impact, forcing tighter dispersion and leading to, on average, up to 40% straighter ball flight and up to 10 yards further in driving distance. Now, some of the best players on the PGA Tour Champions are recognizing the results in competition.

“To have six players, not including staff player, and driving distance leader, John Daly,  who is injured this week, using our product in competition on tour, truly helps validate the performance attributes of the Vertical Groove Driver,” said Jeff Barry, Chief Executive Officer, Vertical Groove Golf, LLC.  “This is just the beginning, as our goal remains to become the #1 driver on this tour, which features some of the world’s most competitive and accomplished professional golfers.”

Daly, and 2016 Sr. PGA Champion, Rocco Mediate, who serve as a Global Ambassadors for Vertical Groove Golf, have been instrumental in driving the performance message, as well as product demo among players on the PGA Tour Champions. Daly, who won the 2017 Insperity Invitational in May using the driver, is currently injured and will miss the U.S. Sr. Open.

Barry adds, “We’re disappointed for John that he cannot compete in the U.S. Sr. Open, especially as he is having a fantastic year driving the ball more consistently, while leading the tour in driving distance. We anticipate strong performances from the stable of players using the Vertical Groove Driver this week, and we are excited at the possibility of another win on tour.”

The 450cc Vertical Groove Driver, which is available in both right and left handed models, is offered in 8, 9.5, 10.5 and 12 degree lofts (right) and 9.5 and 10.5 degree lofts (left), while featuring a full range of Aldila premium grade, tour-proven aftermarket NV2K series shafts as standard.  The available flexes include: 45 gram L (Ladies), 50 gram A (Senior), 55 gram R (Regular), 65 gram S (Stiff) and 65 gram X (Extra-stiff).

At a length of 45.5 inches, the Vertical Groove Driver provides an optimum launch angle while maximizing carry distance and ball speed for many players. It is equipped with Golf Pride Tour Velvet grips in standard, midsize and oversize models. Alternative shaft options from Fujikura, Mitsubishi and Aldila also will be available. Suggested retail price of the Vertical Groove Driver is $399.99.

More information on the Vertical Groove Driver is available at www.vertgolf.com or via social media profiles on Facebook and YouTube at Vertical Groove Golf, and @vertgolf on Twitter.