Saturday, May 30, 2015

PING G30 Driver No. 1 Three Months Straight

G30 is top-selling model in 2015

(PHOENIX) – In April, the busiest month of the year for driver sales, the PING G30 driver increased its industry-leading market shares in units (13.95%, up 6%) and dollars (18.56%, up 6%) in the on- and off-course retail channels, according to Golf Datatech, which tracks golf equipment sell-thru data for the United States.

Known for its Turbulator Technology and unmatched forgiveness, the G30 driver sold 56% more units in April than the next-closest model. It marked the third consecutive month the G30 driver was #1 in units and the second-straight month it ranked #1 in revenue share. For the months of January  through April combined, the G30 driver was #1 in units and dollars, with shares of 12.30% and 16.47%, respectively. Over the nine months since its introduction in July last year, it’s been the top-selling driver model in units (10.27%) and revenue (14.64%).

“To see momentum growing for the G30 driver in the heart of the golf season is very satisfying and a tribute to our engineering team,” said John A. Solheim, PING Chairman & CEO. “When we launched it last summer, it was clear this driver was special. It was used by Angel Cabrera to win the first week it was on tour and it’s been finding its way into golfers’ bags ever since. It all comes down to performance and there’s no question the technology of the G30 drivers helps golfers hit the ball longer, straighter and more consistently.”

The G30 driver is offered in three options to custom-fit golfers. The standard G30 is offered in 9° and 10.5° lofts. The G30 SF Tec, which helps produce a right-to-left shot bend (for right-handed golfers), is available in 10° and 12° lofts. The G30 LS Tec is engineered to provide low, stable spin for added control and comes in lofts of 9° and 10.5°. All options are adjustable +-1° and feature Turbulator Technology, a T9S titanium face and a low/back center of gravity.

“The three options of the G30 driver ensure we can custom-fit any golfer,” added Solheim.  “Our fitting specialists around the country are reporting a nice mix of fitting results. Their ability to match the head technology with the proper shaft is allowing golfers of all skill levels to see significant distance gains while finding more fairways than ever.”

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