Friday, May 24, 2013
Impact Golf Marketing Partners with Greater Atlantic City Golf Association
(HIGH POINT, N.C.) — Impact Golf Marketing (IGM) and its Canadian affiliate, Lakeview Productions, announce a new partnership with the Greater Atlantic City Golf Association (GACGA) to provide broad-based communications and marketing support.
“Atlantic City Golf is the best-kept secret on the East Coast, and we look forward to partnering with the Impact Golf Marketing team to spread the word across the United States, Canada and beyond,” said GACGA President Tom Sullivan. “There is a tremendous opportunity to tout Atlantic City Golf with next week’s ShopRite LPGA Classic in town and the U.S. Open being played just up the road at Merion. Plus, Ron Jaworki’s 29th Celebrity Golf Challenge [on May 20] was another huge success.”
“Destination marketing and public relations are a passion of ours at IGM,” said President Robbie Wooten. “Suffice it to say, we are really excited to have the opportunity to work with Atlantic City to broaden its message and to ultimately put the area into the golf vacation conversation amongst traveling golfers.”
Home to the world-famous boardwalk, New Jersey’s entertainment capital boasts 19 world-class courses designed by the likes of Donald Ross, Tom Doak, Willie Park, Jr., William Flynn and Hurdzan & Fry, among others. From Cape May National in the south to Sea Oaks Golf Club in the north, the 19 layouts offer traditional parkland style to true links land, highlighted by views of the untouched wetlands, stately pine forests, wildlife preserves and working vineyards.
In addition, Atlantic City Golf (www.PlayACGolf.com) is historically significant. For starters, the term “birdie” originated at Atlantic City Country Club, which has played host to six USGA events. Stockton Seaview Hotel and Golf Club is the site of Sam Snead’s first PGA Championship title and is also currently host to the ShopRite LPGA Classic presented by Acer, which will be played May 31 to June 2. The Links at Brigantine Beach is where Harry Vardon and Walter Hagen fine-tuned their games before heading across the Atlantic to the play the Open Championship.
An easy drive from the major metropolitan areas along the East Coast, Atlantic City offers golfers a wide variety of accommodations from budget rooms to full-scale suites, casinos, more than 150 restaurants and bars, nightclubs, 24/7 entertainment, beach, boardwalk and more.
For almost two decades, IGM (www.MarketingGolf.com) has provided more custom-built quality marketing services and systems than anyone in the business. As a full-service, golf-specific marketing firm dedicated to driving results and revenues for its customers, IGM has enjoyed a lengthy and successful history of marketing golf travel destinations such as Pinehurst (NC), Myrtle Beach (SC), Charleston (SC), Hilton Head Island (SC), Outer Banks (NC), Palm Springs (CA) and others. Meanwhile, Lakeview has served as the Canadian rep firm for the States of Mississippi, South Carolina and West Virginia, plus Myrtle Beach Golf Holiday and Town of Santee, SC.