Wednesday, May 22, 2019

Callaway Apparel Debuts Tour Authentic Spring/Summer 2019 Collection

(Miami, FL) — Callaway Apparel announced the arrival of the Tour Authentic Spring/Summer 2019 Collection - a timeless collection designed for the elite player seeking the best in form, function and fashion.

This season’s collection was conceived by leaders in technical apparel and is specifically designed for golfers. Featuring polos with revolutionary technologies from Polygiene Stays Fresh Technology to Cotton Incorporated’s Sweat-Hiding Technology, Tour Authentic is pushing the limits of product innovation while providing golfers with the exquisite craftsmanship and refined style that they demand.

As the first brand to feature this innovation in the golf apparel industry, the Tour Authentic Mercerized Tech Cotton Polo is truly one-of-a-kind. The Sweat Hiding Technology, which was developed in collaboration with Cotton Incorporated, utilizes a dual application process comprised of a high-performance wicking finish on the inside of the fabric and a breathable moisture barrier on the outside. The inside of the fabric absorbs and spreads moisture to enhance comfort and reduce fabric cling, while the outside creates a breathable barrier to prevent sweat marks from showing through.


Featured in three new polos for 2019, Polygiene Stays Fresh Technology is an odor-control fabric treatment that inhibits the growth of odor-causing bacteria, allowing you to wear more and wash less, saving you time, water and energy. Tour Authentic polos that feature Polygiene Stays Fresh Technology include:

The Roadmap Auto Striped Polo features a four-way stretch polyester/lycra/spandex blended fabric that is both lightweight and breathable.

The Heather Stripe Polo features a high-gauge, space-dyed polyester/elastane fabric that provides superior stretch and UPF 50 sun protection against the sun’s harmful rays.

The Super Blend Dobby Jacquard Polo features a true “super blend” of performance fabrics including nylon, polyester and lycra. Weaving these three materials into an intricate textured jacquard pattern results in the perfect blend of fashion and function.

In addition to the stylish and performance-driven fabrics, these polos all feature immaculate finishes including elasticated threads at the sleeve and bottom hem, interlined self collar and premium alloy buttons that are sure to please even the most discerning golfer. To complete the collection, Tour Authentic offers an array of multi-functional luxury cashmere sweaters and the Tour Authentic pants and shorts which feature Schoeller 3XDry technology.

Tour Authentic is available exclusively online HERE and at leading golf and country clubs around the world including Medinah, Whistling Straits, Riviera, St. Andrews, Carnoustie and more.

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