Gary Van Sickle calls it 'the most significant technological innovation' at the show
(BONITA, CA) - The launch of Knuth Golf's High Heat driver at last week's PGA Merchandise Show Demo Day has proven to be one of the biggest stories of the show.
Noted sportswriter Gary Van Sickle of Sports Illustrated and Golf.com called High Heat "the most significant technological innovation in golf equipment from this year's PGA Merchandise Show and, therefore, arguably the most exciting new club in a year that lacked dramatic innovations."
The High Heat 460cc driver was designed by Dean Knuth, who was a Senior Director at the United States Golf Association for over 16 years. He created High Heat with the amateur golfer in mind, utilizing his Optimal CG Game Changer and Fire Zone Face Technologies.
Tee shots hit below the center of the face can be 20 or more yards shorter than those hit above the center of the face. High Heat has a much deeper and lower center of gravity (CG) than any of the major brands, producing more total distance and forgiveness, and a large area below the center of the face where amateurs will not lose any distance because that area is above its low CG.
Van Sickle noted these technological advances in his story. But maybe most telling was his description of Knuth's motivation.
"He's just a golfer who wants to make a great driver, not a publicly-owned company under pressure to make profits. This is a pursuit, a hobby, a quest to make a better club and yes, he'd like not to lose money on it. So keep in mind that the High Heat won't be mass-produced by the thousands and be discounted by next year when a newer model comes out, unlike the big clubmakers. The High Heat will likely have a limited run. Just so you know... I've got my order in."
For the complete article on GOLF.com click HERE.
Dozens of other media and golfers who tried the driver at the Demo Day had similar feelings about High Heat's technology and performance.
Swanson Smith, a mini tour player from San Antonia, TX, said that High Heat "sounds like a cannon and goes like a rocket ship."
Mike Stinton of The Golf Channel and Golfing Magazine said "You are going to have to wrestle it from my hands. High Heat made me feel like a pro. I just walked up and hit eight tee shots and every one of them went right down the middle."
"High Heat's lower CG is very important," said Knuth. "Amateurs regularly hit in the area above High Heat's CG which is below the major brands' average CG location. Tests have proven that drives are longer when hit above a driver's CG compared to hitting below the CG."
Knuth Golf's Fire Zone Face Technology includes a unique face with a combination of seven different zones of variable thickness, including patented "parabolic" lobes at the top of the toe and heel of the face. This increases spring-like effect across the entire sweet spot zone while still conforming to USGA Rules and increasing the accuracy of High Heat.
High Heat was tested against the major brands by Golf Laboratories, which is the world's leading independent, robotic testing facility, and used by Golf Digest, Golf Magazine, and several major brands. Golf Laboratories test results show that High Heat was longer, straighter, and had more forgiveness than the major brands. Golfers who have tried High Heat's prototypes have raved about its performance on center and off-center hits, and its look, feel and distinctive sound of power.
For more information, or to order a High Heat driver, visit www.knuthgolf.com.
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