BloqUV Supports Healthy Skin and Lifestyles with New Styles and Colors

(Miami, FL) – BloqUV lifestyle clothing is designed to keep consumers safe from the sun’s dangerous ultraviolet rays while enjoying outdoor activities. People risk skin cancer every time they step outside without UV ray-shielding apparel. For example, a white cotton shirt provides a UPF of 5 to 7.  BloqUV is the fashionable, healthy alternative.

BloqUV has added new colors and styles to its collection. The brand has evolved into an essential everyday brand for golf, tennis, jogging, walking, water aerobics, paddle boarding, skiing, hiking, biking, swimming, and yoga. Fusing fashion and function, styles offer: flat seams to prevent chafing, moisture-wicking to ensure fast drying, and utilitarian pockets to store keys, credit cards, mobile phones and iPods. All looks easily translate for daytime dressing.

Skin cancer is one of the most common and fastest-growing forms of the disease. According to the Skin Cancer Foundation, one in every five Americans develops skin cancer. BloqUV contemporary activewear is made with comfortable, chemical-free UV fabrics that guarantee sun protection. Customers can enjoy an active outdoor lifestyle without worrying about harmful UV rays. Each garment provides a UPF of 50 that blocks 98% percent of UVA and UVB rays.

BloqUV uses soft, high-quality fabrics that feel like a second skin. Tested in accordance with the American Association of Textile Chemists and Colorists (AATCC), fabrics undergo 40 home launderings and 100 hours of simulated light. BloqUV fabrics are tested wet and dry.
The collection is available at Bloquv.com, resorts, spas, sporting goods stores, private clubs and dermatology offices. For a complete list of retail locations, visit bloquv.com.