Wednesday, January 14, 2015

AHEAD to Unveil Summer/Fall ’15 Men’s Apparel Collection at PGA Merchandise Show

2015 Marks Company’s 20th Anniversary

(NEW BEDFORD, Mass.) – Designed for golfers who are driven to compete yet want a classic approach to dressing, AHEAD, which is celebrating its 20th anniversary in 2015, is unveiling an array of new men’s deliveries for Summer/Fall ’15 featuring new styles and colors.  The AHEAD apparel assortment continues to offer customers the opportunity to assort great key items or merchandise the line in color stories throughout the season.

AHEAD’s popular Performance Collection, combining the best technology with maximum functionality, is growing with the addition of three new polos, as well as an injection of fresh, vibrant colors, including pepper, evergreen and jade.  New items are the Belmont Engineered Chest Stripe Jersey Polo, Andover White Base Y/D Stripe Polo and Marshfield Gradient Stripe Chest Print Polo.

Both the existing Fairway Solid Polo and Harvard Stripe Polo, part of AHEAD’s Classic Essentials Collection, return with new color options.

Specifically engineered to help maintain optimum body temperature, the men’s Thermal Regulation Collection introduces two new pieces: the Monterey Thermal Regulation Gradient Chest Stripe Polo and the Burlington Quarter Zip Cooling Mock, a 100 percent polyester jersey that is two degrees cooler to the touch.

The Summer/Fall ’15 Men’s Outerwear Collection place the accent on lightweight performance fleece pullovers that provide unique logo placements to allow for optimization of ornamentation techniques. Debuting are the Northbridge Microfleece Quarter Zip Pullover, which is available in five colors including pepper, evergreen and lapis; the Oak Bluffs Heather Full Zip Face Fleece; and the Concord Crew Neck Performance Fleece Sweatshirt in seven colors, including chamois and Kelly.

Also being introduced are two new lightweight windshirts with stretch panels – the Paxton Half Sleeve in five colors, and the Peabody Long Sleeve in three colors.

The company will be exhibiting its AHEAD and Kate Lord apparel collections, as well as its other groups (headwear and accessories), in booth 4757 at the PGA Merchandise Show in Orlando, Jan. 20-23.

For additional information access the web site at www.Aheadweb.com.

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