(Lansing, MI) – In an effort to enhance the involvement of corporate partners and create benefits for member courses, a group of golf course associations located in the northern region of the United States have joined forces to create the Northern Golf Alliance (NGA).
“It doesn’t matter what we do, it matters why we do it,” said Kate Moore, the executive director of the MGCOA. “As member-driven associations, we formed this Alliance to provide a great tangible and financial benefit to our members.”
That first partnership and Northern Golf Alliance benefit is with the VGM Club, a national wholesale club program specializing in discounted purchasing and collective bargaining opportunities with golf related products. For a nominal annual membership fee (discounted by up to 50% for NGA association members) member golf courses will impact their business through pro-shop, agronomy, clubhouse, as well as food and beverage purchasing power.
“Our first corporate partner, VGM Club, brings a wealth of goods and services for our members to take advantage of,” said Ken Guenther, Buckeye Golf Association executive. “In a time when our industry is struggling in terms of participation and growth impacting our members bottom-line, these types of partnerships are critical to our future success.”