Wednesday, August 13, 2014

CHASE54 to Introduce DESTINATION54 Collection at PGA Demo & Fashion Experience in Las Vegas

(RELEASE) - CHASE54, the trending golf apparel brand and namesake for “the perfect score” in the sport, will introduce its Spring 2015 collection, DESTINATION54, at the PGA Demo & Fashion Experience August 18-20. The presenting sponsor for the Live Fashion Show and also Opening Night Reception is fusing an expanded offering of golf and lifestyle apparel, with more than 13 innovative fabric features and functions. Its cutting-edge technologies, elegant designs and rare vertical manufacturing approach are complemented with the global inspiration of dream destinations.

“The inspiration for DESTINATION54 comes from the innate passion we all have for the game, the great desire to reach our dreams and those extraordinary moments at unforgettable destinations,” says Lulu Faddis, Chief Designer and Creative Director for CHASE54. “Whether it’s visiting a place we never thought possible, playing a round there or sinking a winning putt, these moments we want people to ‘live’ in their CHASE54,” she says. “And people can be confident they’ll reach their own DESTINATION54 with us, as we’ve got 30 years of manufacturing experience as our foundation,” Faddis adds.

The Destination54 Collection features several offerings, including:
SEDONA INSPIRATION– Men’s First Delivery
The crimson glow of cathedral rock and the depth, dimension and texture of such a stunning landscape all translate to the first men’s delivery. With Sedona’s legendary beauty, exhilarating outdoor adventure and personal enrichment, it’s a friendly environment to play a game we love. Namaskar!

Featured Golf Outfit: Destination- Sedona
Men’s Cyclone Polo in Crimson – $68
Signature high gauge technology 100% micropolyester. Reflective tape details at yoke and placket, topped off with pewter logo buttons.

Men’s Avalanche Pant in Platinum- $80
Created with the infamous CHASE54 quick-drying “rescue” fabric, this pant offers a relaxed fit and features a signature waterproof back pocket, gripper tape.

Featured Lifestyle/Resortwear Outfit
+ available in CORE54
Men’s Dimension Polo in Beryl – $68
Featuring Sorona® by Dupont technology, derived from corn polymers and spandex (88/12% blend), this piece offers a plaid trim collar and extended placket, all topped off with CHASE54 signature pewter logo buttons.

Men’s Owen Sweater in Platinum – $96
This refined variegated rib V-neck sweater is a must-have for the course, the office, the pub and beyond. The 70% viscose/30% cotton blend is ultra-soft and elegant.

Men’s Outlook Pant in Platinum - $92
Offering a quick-drying signature CHASE54 Rescue Fabric, combined with a popular plaid print, these pants walk the talk. The waterproof back pocket, waste gripper tape and relaxed fit make them wearable always -for the active busy lifestyle.

NEW ZEALAND INSPIRATION - Women’s Third Delivery
CHASE54 merges the stunning and diverse natural beauty of New Zealand with this women’s grouping. With its rolling pastureland, pristine lakes, scenic beaches and as a distinct bioregion - it’s natural for the anchor color to be green. New Zealand is also an oceanian island country adding an adventure twist to nature, which CHASE54 brings to the game: KIA ORA!

Featured Women’s Golf Outfit: Destination- New Zealand
Women’s Ridge Polo in Shamrock –$70
This mandarin collared-shirt with contrast piping offers a complimentary silhouette and moisture wicking and mechanical stretch functions.

Women’s Vivant Jacket in Pearl -$96
This full-zip hoodie has 4-way stretch and an abundance of details like thumbholes, contrast trim and perforation at the hood, sleeve and back.

Women’s Kumara Short in Shamrock - $80
With a 20” outseam and contrast-piping detail at the side seams, these shorts stretch with you and even wick away moisture on those hot days.

SANTORINI INSPIRATION – Women’s Fourth Delivery
Whitewashed homes and blue-domed churches reflect a picturesque canvas in this dreamy grouping. The Aegean seas and cliff experiences give life new perspective, just like the game of golf can do. Discover a new world on the course with Santorini. OPA!

Women’s Featured Lifestyle/Resortwear Outfit: Destination- Santorini
Destination: Santorini
Women’s Creil Maxi Dress in Capri- $88
Featuring a racerback and contrast binding, the modern maxi silhouette and popular space dye come alive together in a technical moisture-wicking fabric. Maxi Dress features a racerback and contrast binding.

Beyond these incredible destinations, DESTINATION54 has four total groupings each for men and women, plus a CORE54 group. The dream destination groups for men include: Sedona, Majorca, Emerald Isle and Turks and Caicos. For women- Tuscany, Chantilly, New Zealand and Santorini. Meet CHASE54 there.

For more information, contact: Amy Yanda-Lee, Director of Marketing and PR- 877.718.2121 x 801

To learn more about the brand, visit

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