Wednesday, July 20, 2016

Top Players Trust Their Games to Golf Pride Grips off the Tee, on the Greens at The Open Championship

(SOUTHERN PINES, N.C.) - Power management company Eaton announced that its Golf Pride Grips Division was the leading swing grip and putter grip brand played at the 2016 Open Championship this past week at the historic Royal Troon Golf Club.

The #1 Grip in Golf claimed 9 of the top 11 finishers, including the 2016 Champion Golfer of the Year, who relied on Golf Pride’s Brushed Cotton Cord Technology to negotiate the adverse weather that plagued Royal Troon.  In all, 110 players competing at the 2016 Open Championship trusted their games to Golf Pride grips, with the nearest competitor having 22.  Of the 110 players who put their game in Golf Pride’s hands, 24 played the MCC family of grips, offering a proprietary hybrid blend of rubber and cord performance geared at providing optimum all-weather performance.

“Over the past decade, 9 out of 10 Champion Golfers of the Year have relied on Golf Pride,” said Brandon Sowell, global sales and marketing director for Golf Pride. “We genuinely appreciate that our performance grips are trusted to combat the harshest weather conditions in pursuit of the prized Claret Jug and golf’s oldest major.”

Through the 2016 Open Championship, 80% of the top ten players in the Official World Golf Rankings trust their games to Golf Pride grips.  To view Golf Pride’s entire line of products played at Royal Troon visit  For more information on the unique ways in which Tour players install their Golf Pride grips click HERE for a behind-the-scenes look.

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