Wednesday, May 23, 2012

Pinnacle Announces 'Going the Distance Awards' Honorees Who Make a Difference in the Fight Against Breast Cancer

Honorees include golfers who have shown a personal dedication and passion to the cause; 
Pinnacle hopes to inspire others to join the fight to find a cure 

(Fairhaven, Mass.) – Pinnacle, a leader in the distance golf ball category, announces the ten honorees of its first annual Going the Distance Awards, a program established to celebrate and honor remarkable individuals who are making a difference in the fight against breast cancer.  The Going the Distance Award honors ten individuals within the golf community who have shown personal dedication to the fight against breast cancer, while demonstrating a passion to furthering the cause and positively impacting the lives of others.  

o Faye Bildman – Bethesda, Md.
o Cy Breen – Cathedral City, Calif.
o Rachel Brown – Dublin, Ohio
o Debbie Christiansen – Wichita, Kan.
o Kathleen Christiansen – Greenville, Pa.
o Cynthia Janssens – Esteros, Fla.
o Jeanne Puckett – Charlotte, N.C.
o Mary Lou Ray – Aurora, Colo.
o Anne Sievers – Manassas, Va.
o Pam Tyler – Neosho, Mo.

Each honoree will have $10,000 donated by Pinnacle in their name to Susan G. Komen for the Cure to help fund critical breast cancer research.  Donations from this program will go toward life-saving breast cancer research at the national level.  Along with the donation, each honoree will receive a Pinnacle prize package of custom attire, golf shoes and Pinnacle Gold Ribbon golf balls.

Going the Distance Awards honorees were determined based on four key criteria – a strong tie to breast cancer; personal dedication to the fight against breast cancer; impact on others’ lives or the community; and a passion for golf. The judging panel included representatives from the Acushnet Company (parent company of the Titleist, FootJoy and Pinnacle golf brands), Susan G. Komen for the Cure, and Golf Digest.

“Pinnacle is so proud to honor these ten amazing individuals who are making a difference in breast cancer research, education and awareness,” said Mary Lou Bohn, Vice President, Golf Ball Marketing and Communications. “Breast cancer is one of the leading health issues facing women and their families today, so this disease touches golfers everywhere.  By honoring these incredible members of the golf community, we hope to inspire others to join the fight to create awareness and find a cure.”

Pinnacle has a long history of supporting charitable organizations that are aligned with golf and has been committed to battling breast cancer and funding research toward a cure since 1995.  

Pinnacle features Komen’s logo on their Gold Ribbon 15-ball packaging, and also stamps the Komen Running Ribbon on each Gold Ribbon golf ball as a distinctive reminder of the importance of early detection.

Acushnet Company, which is comprised of the Titleist, FootJoy and Pinnacle golf brands, is a past recipient of the Komen Award for Corporate Philanthropy, which annually honors outstanding corporations and individuals in the fight against breast cancer.

To read the inspirational stories of the 10 award recipients, visit:   

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