(Fairhaven, MA) - FootJoy, the #1 women's shoe and glove in golf announces its plan to expand into women's performance apparel with the launch of FJ Golfleisure. With the rapid growth of its men's apparel line after entering the market just 4 years ago, FJ expands into the women's market with a golf focused line inspired by the women's athleisure lifestyle movement.
FJ Golfleisure features an array of multifunctional silhouettes in comfortable performance fabrics for the active golfer while allowing these styles to also be worn for every day routine. The range includes body mapped base layers, performance mid-layers, full zip hoodies, skorts, leggings, space dye layering styles along with performance shirts and outerwear. All items are specifically designed for golf while being tailored for the player's athleisure lifestyle.
Introduction of the FJ Golfleisure line will take place at the upcoming PGA Show in Orlando and include significant marketing support such as a lookbook catalog.
The line will be available in the finest golf shops around the world beginning Summer, 2016.