Thursday, October 4, 2018

Swiftwick Rebuilds Its Popular PURSUIT Line

As the leader in performance socks turns 10, it launches a refresh on an old favorite

(RELEASE) - Swiftwick, the performance sock company with the “best socks you will ever wear guarantee,” announces a new 2018 Fall-Winter lineup, the first of which is an entirely rebuilt PURSUIT performance sock line.

The rebuilt PURSUIT line has a new reinforced heel and toe, along with and extended heel pocket for better durability. Made with U.S.-sourced merino wool, the sock wicks moisture to keep you dry and comfortable year-round, and it combines its latest technology with a channeled upper for ventilation and breathability. A seamless toe eliminates friction in the toe box, and half-density weave in the flex zones prevents bunching. The PURSUIT comes in six cuff heights with medium cushion and moderate compression, and is made for running, cycling, golfing and snowsports.

Here’s a video about them.

Sustainability remains a core initiative in all Swiftwick products—they are durable, made in the U.S.A. to reduce garment miles, and knit with fibers that minimize waste and energy consumption.

To learn more about the company or to order, visit

To read our American Golfer review of Swiftwick, click HERE.

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