RYDER CUP: Sunday’s NBC Viewership up 23% from Last Ryder Cup in Europe; Saturday’s NBC Coverage up 21%
(STAMFORD, Conn.) – With live marquee events from morning to midnight and beyond, 64 million viewers tuned into NBC’s big event weekend last Saturday and Sunday, that featured the 2018 Ryder Cup, Stanford-Notre Dame in primetime, the premiere of Saturday Night Live, the NASCAR Playoffs from Charlotte, and Sunday Night Football featuring Baltimore and Pittsburgh.
Following is a breakdown by live sporting event:
42nd Ryder Cup from Le Golf National outside of Paris
- Sunday’s NBC coverage posted a Total Audience Delivery average of 2.71 million viewers – up 23% from the last European Ryder Cup (2014 at Gleneagles, Scotland, 2.21 million).
Saturday’s NBC coverage registered a Total Audience Delivery average of 2.31 million viewers – up 21% from the last European Ryder Cup (1.91 million in 2014).
Notre Dame Football – Stanford Cardinal vs. Fighting Irish (Saturday primetime)
- Notre Dame’s 38-17 win over Stanford produced a Total Audience Delivery average of 3.479 million viewers, up 21% from the same matchup on NBC in 2016 (2.880 million) and ranking as the second most-watched Cardinal-Fighting Irish game on NBC in 24 years.
Monster Energy NASCAR Cup Series Playoffs race (Sunday afternoon)
- The Monster Energy NASCAR Cup Series Playoffs race on NBC, which featured the debut of Charlotte Motor Speedway’s all-new ROVAL course and a down-to-the-wire finish between Jimmie Johnson, Martin Truex Jr. and Ryan Blaney, averaged a Total Audience Delivery of 3.24 million viewers – up 13% from last year (2.87 million).
Sunday Night Football – Baltimore vs. Pittsburgh
- The Baltimore Ravens’ 26-14 victory over the Pittsburgh Steelers registered a Total Audience Delivery average of 18.2 million viewers – up 8% from last year’s Week 4 SNF game (16.9 million for Colts-Seahawks).