Successful industry partnership continues to ensure golf’s future
(Ontario, CA) – The mission of the PGA of America includes serving the PGA Member and their golf facilities. One forward-thinking PGA Section, the Southern California PGA (SCPGA), has been finding great success in doing both in partnership with TGA Premier Junior Golf (TGA), including recently acquiring their third TGA franchise Chapter located in South Orange County.
The SCPGA recognized TGA’s industry leading player pathway model to develop new players and increase participation, acquiring their first two franchises in North Orange County and North San Diego in 2013. Exceeding revenue and participation projections has allowed the SCPGA to add another franchise and expand the player pathway throughout Southern California for juniors and adults.
The pathway begins with introductory programs such as Neighborhood Golf events as well as school and community center enrichment programs. Players then progress to recreational events at golf courses such as junior camps, leagues and clinics along with Get Golf Ready for adults. The pathway completes at the competitive level through enhanced skill development and lessons from PGA Professionals, PGA Junior League Golf, Drive Chip and Putt, and SCPGA Junior Tour events.
The SCPGA acquired the TGA franchise from Anthony Leone who has also been hired to run the day-to-day operations. Leone is a long-time TGA franchise owner and employee, who managed the company-owned Los Angeles Chapter before purchasing the South Orange County franchise in 2007.
The SCPGA owns and operates three of the nine TGA franchises located in Southern California with over 265 schools running year round before and after school programs. Since partnering with TGA in 2005, they have brought more than 60,000 new junior golfers and families into the game throughout Southern California.
“Integrating TGA golf in schools programs into the SCPGA's player pathway and watching it grow has been very rewarding," said TGA founder and CEO, Joshua Jacobs. “They have fully demonstrated how the TGA model can work together with PGA Sections and their Members to create a pathway for new and current players that increases participation, and drives new clientele and revenue to golf courses and PGA Professionals.”
Visit www.scpga.com and www.playtga.com for more information.
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