Sunice Unveils Its 2013 Silver Collections for Summer

(Montreal, Quebec) - Sunice, Canada's No. 1 outerwear brand, announced the 2013 Sunice Silver Collections for men and women.

The Men's Sunice Silver Spring 2013 Collection offers a wide selection of core basics including a short and long sleeve polo option, lightweight layering, and bottoms in a variety of plaids and solids. Bottoms are available in black, midnight and charcoal. Full stretch fabric, and stain release are a few of the characteristics that make the Peter moisture wicking shorts a very desirable option. Deconstructed argyles, asymmetrical blockings, updated herringbone, and an assortment of stripes are but a few of the design details found throughout the collection.

The Women's Sunice Silver Collection has basics to merchandise back into the fashion collections and bottoms in solids and plaids. The 'Utility Chic Collection' is made up of classic black and white; 'Married to a Royal Collection' merchandises the Sunice Silver version of purple with vivid violet, charcoal and white; and finally, 'Blue my Mind Collection' leaves one dreaming of luxurious barely blue and fresh white. Sunice Silver for women provides clean lines and fashion detailing to a technical shirt collection.

Sunice wanted to find the ultimate technical fabric for its polos that would reflect the company's commitment to bringing the best performance fabrics to its golf collection. In doing so Sunice formed an exclusive partnership with X-Static - a permanent technology that uses 99.9% pure silver filaments in the fabrication of its yarns. Other technologies are simply a treatment that mask the odor and will wash away - Sunice Silver Polos using X-static technology actually eliminates the microbes which remain in the fibres from perspiration and general wear. X-Static and XT2 technology inihibits the growth of bacteria causing microbes which cause odour making the Sunice Silver collection a truly antimicrobial polo collection. Its conductive and reflective properties enables the wearer to maintain and sustain their core micro-climate allowing the body to perform at the highest level. Wear it once and you will be a believer.

"From vibrant colours to subtle prints - the new Sunice Men's silver collection was inspired by the desire to play", said Kathryn McClemens, Senior Product Manager for Sunice. "Keeping true to our authenticity of golf without being too daring but yet still allowing the fashion element of our technical shirts to be present, this 2013 collection is nothing short of sophisticated golfwear."

McClemens adds, "The quintessential boyfriends shirt was the idea behind the ladies collection ensuring feminine stylistic features to maintain that recognizable element of femininity that women golfers have to come look for from Sunice Golf. Playing with pure colors, compact textures and geometric patterns gives life to a more clean and classic golf collection."

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