Wednesday, August 4, 2021

Notah Begay III joins PointsBet as Global Golf Ambassador


Begay will lend golf expertise, help drive PointsBet's diversity programs and assist with critical tribal relations in emerging markets

(DENVER and SANTA ANA PUEBLO, N.M.) — PointsBet, a premier global online gaming operator, announced today a long-term collaboration with Notah Begay III and the NB3 Foundation. Begay will serve as a critical link to PointsBet partners NBC Sports and GOLF Channel, and will provide essential support to PointsBet's diversity initiatives and its work with tribal communities. Begay will also become a PointsBet ambassador as the company works to further cement themselves as the preferred sportsbook of golf bettors.

Begay will serve as an expert voice for the sportsbook's golf offerings, create unique digital content for fans, and provide exclusive opportunities for PointsBet customers. Begay joins PointsBet as part of the team's commitment to grow the game of golf and provide its fans with the most interesting and complete sports betting offerings and insights available anywhere. PointsBet's golf partnerships also include the PGA TOUR, GolfNow, GolfPass, NBC Sports' Predictor free-to-play platform, the Rocket Mortgage Classic, the TPC Colorado Championship at Heron Lakes, and local golf associations in several states.

Additionally, the relationship includes a notable partnership with Begay's NB3 Foundation, providing PointsBet a unique opportunity to make a tangible impact on Native American communities across the country. The NB3 Foundation is changing the lives of Native American children by supporting and funding Indigenous-driven, culturally centered programs that establish a clear pathway for Native children to live healthy and active lives.

"We at PointsBet are thrilled to partner with Notah and continue to build upon our expertise in the game of golf. Notah's incredible knowledge of the game and his unique relationships across the country will serve our company and our customers, and ensure we are the premier sportsbook for golfers everywhere," said Johnny Aitken, CEO of PointsBet USA. "This partnership also provides PointsBet with a genuine connection to NB3 Foundation and ensures we are playing an appropriate role in the communities in which we operate."

Notah Begay III is a four-time PGA TOUR winner and current analyst for NBC Sports and GOLF Channel. As the only full-blooded Native American to play on the PGA TOUR, Begay graduated from Stanford University in 1995 and became just the third player in the history of professional golf to shoot a 59 in a PGA Tour sanctioned event.

"It's with great excitement and anticipation that I pursue this new venture in collaboration with PointsBet.  I look forward to standing alongside a company that truly understands the unique and intrinsic values of golf but also recognizes the importance of community," said Notah Begay III. "Creating new opportunities and making an impact in the communities we serve will be the benchmark of our team."

Viewed as an industry leader for responsible gaming efforts and awareness, PointsBet and Begay will also work together on best-in-class practices to protect the integrity of the game of golf.  As the official, exclusive sports betting partner of NBC Sports, PointsBet will utilize the media giant's premium television and digital assets tied to promote the PointsBet brand.  As part of the relationship, NBC Sports provides PointsBet with year-round, multi-platform media and marketing opportunities across its unmatched portfolio of events.

For more information, visit www.PointsBet.com or www.nb3foundation.org.

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