Saturday, April 4, 2015

Els for Autism and BirdieBox Introduce Charitable Ernie Els Themed Box

BirdieBox Partners with Els for Autism to Introduce Ernie Els Themed Box

(SCOTTSDALE, AZ) – BirdieBox – the leading provider of curated golf and lifestyle products – today announced it has partnered with the Els for Autism Foundation to launch the “Els for Autism Box” – a limited-edition collection of golf related products associated with Els for Autism’s founder, and legendary South African golfer, Ernie Els.

A percentage of proceeds from the sales of these boxes will be donated to Els for Autism, the Foundation founded in 2009 by Els and his wife Liezl after their son Ben was diagnosed with the disorder. BirdieBox will officially debut the package during Autism Awareness Month at their pop-up retail store in Augusta, Ga., Sunday, April 5th through Sunday, April 12th.

Featuring an extraordinary assortment of golf gear, these limited-edition boxes are available through BirdieBox.com at three price points ($249.95, $149.95, $79.95), each boasting a total value nearly double the retail cost. Among the items included are TaylorMade TOUR Preferred balls, special-edition “Els for Autism” Daphne’s head cover, Els Collection polo, Zero Restriction outerwear, Stable 26 socks and an I-ONICS Power Sport band.

“Our foundation is committed to helping people on the autism spectrum fulfill their potential to lead positive, productive and rewarding lives and we are delighted that BirdieBox, along with my partners, have developed this great new give-back initiative to help the Foundation raise funds and awareness for this important cause,” says Els. “The box has some great items and the timing is perfect as it launches in April – which is Autism Awareness Month!”

BirdieBox’s donation will go towards the funding of a state-of-the-art autism center and hub of worldwide operations for Els for Autism; The Els Center of Excellence. Groundbreaking for the Center took place last year and the first components are due to open in August 2015. Once complete, the Center will provide on-site education for 300 children on the autism spectrum ages 3-21. It will also bring together the critical components of early intervention, transition to adulthood, medical and professional services, and adult services all on one campus. Committed to a global mission, the Center has been designed to facilitate a multi-faceted global outreach program focused on the sharing of best practices and programs with the global autism community and beyond. More information is available here or at www.ElsforAutism.com.

“It is estimated that 1 in 68 children in the U.S. will be diagnosed with autism, a truly staggering figure highlighting the millions of individuals and families affected by the disorder,” says Pat DePirro, CEO of BirdieBox. “We strongly believe in the Els for Autism Foundation and proudly stand by its side as it strives to make a positive difference to the lives of those affected by autism and their families.”

A turnkey solution for club, corporate and charity golf outings, BirdieBox offers event organizers a wide variety of packages for all budgets and tastes. These include numerous pre-configured options and prize boxes, or customers can totally customize their order by selecting from a diverse assortment of premium golf, lifestyle and nutritional products.

The exterior of each event box can be handsomely designed to showcase specific logos, imagery and messaging. Brand exposure can be furthered by inclusion of logoed golf balls, apparel, headwear, accessories or other items.

Among the scores of organizations and individuals who have turned to BirdieBox Events are Under Armour, Arizona Coyotes, Dallas Stars, National Kidney Foundation, Bob Uecker Classic, Cure NF with Jack, Celebrity Golf Classic with Kevin Nealon, TPC Scottsdale, Ready Golf and Zo's Winter Groove for The Alonzo Mourning Foundation.

Beyond the company’s event services, personal monthly subscriptions that remove the hassle from shopping and gift-giving are available at BirdieBox.com. Packages include a selection of the hottest golf, lifestyle and nutritional items from major brands. Offered in one-, three-, six- and 12-month options, subscriptions start at $49.95 per month while retail value of each delivery is $100 or more.

More information: www.BirdieBox.com. Get social: @BirdieBox.

About Els for Autism
The Els for Autism Foundation was established in 2009 by Ernie and Liezl Els to focus on the issue of autism. The Els son Ben is profoundly impacted by the disorder, which affects 1 in 68 children in the U.S.

The Foundation’s overarching mission is to helping people on the autism spectrum fulfill their potential to lead positive, productive and rewarding lives.  In the U.S., to help fulfill its mission Els for Autism is currently building a state-of-the-art Center of Excellence in Jupiter, FL, on a 26 acre campus with a local, national and global reach and is in the middle of a capital campaign to finance the development. Once completed, the Center will host a uniquely designed, on-site educational program for 300 children on the autism spectrum ages 3-21 and bring together the critical components of early intervention, education, applied research, transition to adulthood, medical and professional services, and adult services all on one campus. Having all the essential components on one campus, with the integrated programing and continuity of service that this allows, will not only be a game-changer for the children in the local area, but positions the Center as the perfect hub for a global outreach program; that will ensure its influence is felt far beyond the boundaries of its walls.

Groundbreaking for the first components of the Center, the Lower School and the Auditorium Building, began in March 2014. The Lower School is on schedule to welcome its first students in August this year, and the Auditorium Building is also on track to become the new home of the Foundation this summer, enabling the team to further develop its global outreach programs using this magnificent, and fit-for-purpose building as its base. In the meantime, the Foundation continues its fundraising efforts to ensure a continuous build schedule for the remaining components of the Center; the Upper School, the sports facilities, the medical and professional building and the adult services component.

More information: ​​www.ElsforAutism.com

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