Friday, July 20, 2012

Louis Oosthuizen debuts his custom Sundog Eyewear at The Open Championship

(LYTHAM ST. ANNES, England) - Sundog Eyewear announced that Louis Oosthuizen will debut his new custom BENT Mela-Lens  SA sunglasses this week at The Open Championship at Royal Lytham & St. Annes.

The 2010 Open champion’s custom Sundogs feature a stylized flag of his native South Africa on the temples of his favorite white BENT Mela-Lens model. They will be available in early 2013.

“The Open Championship is the game’s most prestigious tournament,” said Oosthuizen, from Mossel Bay, S.A. “I am very proud to represent South Africa in the 141st playing of this historic event – and it was great that my sponsor Sundog Eyewear was able to bring my vision of this special style to reality in time for one of my favourite tournaments!”

Oosthuizen is one of the game’s finest players with seven international victories including the 2010 Open; the 2012 Maybank Malaysian Open and African Open; and second-place at the 2012 Masters. At Augusta National, he became the first player to record an Albatross 2 on the 575-yard second hole, sinking a four iron shot from an astounding 253 yards. It was only the fourth Albatross in Masters history and the first to be televised.

On and off the golf course, Oothuizen’s sunglasses of choice are Sundog Eyewear Mela-Lens.

“Mela” is an abbreviation for Melanin, a naturally produced pigment that acts as a sunscreen protecting the skin from High Energy Visible light or “blue” light. Sundog Eyewear has created the Sundog Mela-Lens lines utilizing synthetic melanin to produce state-of-the-art melanin lens technology. Mela-Lens absorbs light seamlessly over a broad spectral range providing superior blue light filtration with minimal color distortion, 100 per cent UVA/B protection and soothing comfort.

Oosthuizen’s fellow Genuine Performers wearing Sundog Eyewear Mela-Lens sunglasses include Paula Creamer, Pablo Larrazábal and Mike Weir.

The 2012 Sundog Eyewear line features 12 new models and the Paula Creamer Collection; Mike Weir’s Weir Golf Signature Series; Mela-Lens Polarized and Mela-Lens Photochromic models; and the complete Core Golf line.

To be notified when Louis’s BENT SA is available simply go to and click on the Louis Oosthuizen banner.


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