PGA TOUR partners with GolfForever as Official Golf Fitness System

Digital golf fitness, wellness system helps users looking to improve their game, lifestyle

(PONTE VEDRA BEACH, Florida and ASPEN, Colorado) – The PGA TOUR and GolfForever today announced a multi-year Official Marketing Partnership that designates GolfForever as the “Official Golf Fitness System” and “Official Golf Strength and Flexibility System” of the PGA TOUR through 2027. GolfForever is a personalized golf fitness and wellness system designed to give all golfers, regardless of age or skill level, the same world-class workout and recovery programs as the best players in the world.

“Promoting an active and healthy lifestyle is a core value of the PGA TOUR, and we are proud to partner with GolfForever as they bring many of the exercise and recovery programs our players have grown to love into the homes of our fans,” said Brian Oliver, PGA TOUR Executive Vice President, Corporate Partnerships. “We are pleased to welcome GolfForever and its training and pain-relief program into our TOUR family as an Official Marketing Partner.”

Using an intuitive app personalized for each user, the GolfForever Training System optimizes flexibility, strength and movement patterns to help golfers safely improve their swing. Founded in 2019 by Dr. Jeremy James, a leading specialist in chronic back pain, GolfForever’s at-home training system is currently used by thousands of everyday golfers and hundreds of PGA TOUR and LPGA golfers, including World No. 1 and six-time PGA TOUR winner Scottie Scheffler, 2023 Ryder Cup Captain Zach Johnson, World No. 12 Tom Kim, 12-time PGA TOUR winner Justin Leonard and four-time PGA TOUR winner Ryan Palmer.

GolfForever is the first golf-specific training program to embrace the approach of home exercise equipment paired with streaming instruction that customizes each golfer’s exercise routines specifically for them, based on a proprietary strength and flexibility test. The GolfForever Swing Trainer, highlighted by its asymmetrical resistance training bar that can be anchored easily at home, the gym or the course, is a three-in-one training tool that additionally creates premium resistance bands with handles and a D3 swing weight-optimized heavy warmup club. All three uses, driven by guided instruction from golf fitness and medical experts in the GolfForever app, directly benefit the strength, mobility and movement patterns in your golf swing.

“Our mission with GolfForever is to provide everyone with the same tools and education as the world’s best players on the PGA TOUR so they can play golf at their highest potential, for as long as they play the game,” said Dr. Jeremy James, GolfForever Founder and CEO. “This partnership will have a monumental impact on our mission and allow us to help more golfers than ever get stronger, more flexible and play golf pain-free late into life. We’re excited to grow this relationship over the next four years and make a significant impact on the PGA TOUR and the game of golf.”

The agreement will see GolfForever engage across the PGA TOUR landscape, including through digital activations and creative content as well as at PGA TOUR tournaments. The partnership will showcase GolfForever’s workout and recovery program as a safe and effective way for users to improve their bodies, better their games and stay pain- and injury-free.

GolfForever Secures $10 Million in Series A Funding, Led by Clerisy

World No. 1 Golfer Scottie Scheffler and PGA Tour Champion Tom Kim Join Funding Round as Equity Investors

Company to Use Investment to Accelerate Expansion Through New Industry, Athlete and Retail Partnerships

(Aspen, CO) – GolfForever, which offers golfers of all ages and abilities access to an at-home training system developed by world-class doctors and fitness experts, today announced it has closed a $10 million Series A funding round led by Clerisy, a consumer growth equity fund. Scottie Scheffler, the world’s number 1 golfer, and PGA Tour winner Tom Kim both joined the round as equity investors and serve as GolfForever brand ambassadors.

GolfForever will use the new investment to accelerate its expansion through new industry, athlete and retail partnerships, a multi-state mobile experience tour and a series of other planned activations and events, and research initiatives that will impact its users and golfers worldwide. The GolfForever Training System is currently available through the brand’s own e-commerce site, Amazon and more than 900 retail doors, including Dick’s Sporting Goods, Golf Galaxy, PGA Tour Superstore and golf clubs and courses nationwide.

“GolfForever was founded with a mission to help golfers of all levels and experience improve their bodies, so they can improve their games and play without pain or injury at every age and for as long as possible,” said Jeremy James, DC, CSCS, Founder and CEO of GolfForever. “We’re thrilled to join forces with Clerisy and Scottie and Tom, two of the world’s greatest golfers, to accelerate our growth and enable more players to reach and maintain their full potential and enjoy the game for years to come.”

More than 400 PGA Tour and LPGA Tour pros, along with thousands of amateur golfers, use GolfForever to increase their flexibility, strength, balance and rotational power for more speed and consistency in their swings, and to avoid the pain and injuries that are common to golfers. The LPGA additionally created a groundbreaking partnership with GolfForever, equipping all tour players with GolfForever Swing Trainers, app memberships and onsite training at tournaments as the cornerstone of the LPGA fitness program.

GolfForever is the first golf-specific training and wellness program that pairs portable equipment with a mobile app offering streaming instruction co-developed and presented by some of the top golf trainers and medical experts in the world. The AI-powered GolfForever app customizes each golfer’s exercise routines based on a proprietary strength and flexibility test. This results in personalized warmups, daily workouts and recovery plans to help each user maximize performance.

“GolfForever is a vital part of my daily warmup and fitness routine, and a key contributor to my success over the past two years,” said Scottie Scheffler. “I’m proud to help bring our training system to players everywhere, whether you’re a pro like me or a weekend golfer. Every golfer should use it.”

Aside from Scheffler and Kim, GolfForever’s brand ambassadors include PGA Tour pros Zach Johnson, Justin Leonard, Ryan Palmer and renowned instructor Rick Smith, who has worked with Jack Nicklaus, Phil Mickelson and Vijay Singh, among many others.

“The game of golf is growing across the globe and GolfForever has created a new category in the sport which gives men and women of all ages and skill levels access to the same expertise and daily training as the pros on the PGA and LPGA Tours,” said Lisa Myers, Co-Founder and Managing Partner of Clerisy. “The sport’s growth is being propelled by a number of tailwinds, including increasing longevity, rising numbers of outdoor enthusiasts, and interest in on- and off-course experiences among younger and more diverse players. GolfForever was created by medical professionals and expert trainers and the system’s credibility and effectiveness have earned it the endorsement of the sport’s most prestigious players and organizations. We’re proud to partner with Jeremy and the entire team as they bring this unique training system to more golfers at all skill levels.”

GolfForever’s board members and previous investors include Bob Hurst, Vice Chairman of Crestview Partners and former Vice Chairman of Goldman Sachs, Amnon Rodan, Chairman Emeritus of Rodan + Fields, and Howard Jenkins, former Chairman and CEO of Publix Super Markets. Other science and business advisors include Todd Albert, MD and Chief Surgeon Emeritus at the Hospital for Special Surgery; Troy Van Biezen DC, ART, BPE, NASM-PES, TPI-CGFI and PGA Tour Performance Coach; Mark King, CEO of Taco Bell and former CEO of TaylorMade Golf; Mark Ford, Former President, Sports Illustrated Group; and Chris Crowley, who co-authored the New York Times best-seller, The Younger Next Year Back Book, with Jeremy James.

For more information, visit GolfForever.com.

Independent Study Reveals Truth About Exercise on the Golf Course

Using an electric caddie or push cart is just as good for you as carrying clubs

(Gloucester, U.K.) – A new independent study has debunked the myth that carrying a golf bag for 18 holes provides a greater workout than using an electric caddie or push cart.

The study, led by Graeme Close, Professor of Human Physiology at Liverpool John Moores University, focused on 16 elite college golfers using three different modes of transporting their clubs around the course: carrying, using a push cart, and using a Stewart Golf Q Follow electric caddie.

Speaking on the study, Close said, “What I would really want to emphasize is don’t think you’re losing your health benefits by putting your clubs on an electric caddie. The benefit is coming from walking.”

Close, who heads up nutrition for the DP World Tour and is a Nutrition Consultant to both the European Ryder Cup Team and England Rugby Union, among others, also said, “In my role with the DP World Tour it is vital that elite golfers can efficiently fuel performance. This study is the first of its kind to accurately measure the physical effects of golf on the body.”

The study, published in the European Journal of Sports Sciences, was centered around comparing the Total Energy Expenditure (TEE) and Rate of Perceived Exertion (RPE) of all three modes of transport, with findings showing there was no meaningful differences in calories burned/TEE during a round for all three modes. Close said, “By far the major contributor to the energy expenditure of golf is walking itself. The act of striking the ball or carrying the clubs is a much more minor contributor than walking.”

However, Close found significant differences when analyzing RPE, which in simple terms is a measure of how a person feels as opposed to their actual physical response. Carrying the bag had the highest RPE, meaning golfers felt like they were working much harder and burning more calories, even though they weren’t. The Stewart Q Follow electric caddie gave the lowest RPE and was also the only mode of transportation that participants found “very easy” when asked to rate the perceived level of exercise for each round.

“The perceived effort of the electric caddie was much lower, and I guess that makes sense because you know if you walk a course and you’re not having to actually think about either pushing a cart or carrying clubs then of course it feels easier and that’s what we measured in this study,” said Close.

The study also found that carrying produced the highest overall heart rate and heart rate fluctuation, a factor that could adversely affect match performance: Lining up a crucial putt with an increased heart rate is not an ideal scenario for most golfers.

The results of this study offer a fresh perspective. By debunking the myth of carrying versus using an electric caddie, this research shows that the real health benefits come from walking and not how the clubs are being transported. Golfers now have a scientifically backed approach to optimizing their experience on the course, enhancing their overall health, and ensuring peak performance.

For more information about the product line, visit www.stewartgolfusa.com.

Full interview with Graeme Close: https://bit.ly/GC-Study-US

Published study: https://onlinelibrary.wiley.com/doi/10.1080/17461391.2022.2036817

GolfForever Announces Special Labor Day Offers on the GolfForever Swing Trainer and Mobile Application

No better time to discover the proven training system trusted by World No. 1 Scottie Scheffler

(Aspen, CO) – GolfForever, the leading at-home golf fitness training system that helps golfers play without limits, has announced a pair of Labor Day special offers to help golfers improve their bodies and enter the fall season with added flexibility, strength, speed and range of motion in their swings.

From August 21 to September 4, the popular GolfForever Swing Trainer will be available for $179.99 ($20 off the regular retail price) at all retail locations and on GolfForever.com. Exclusively on GolfForever.com, the groundbreaking golf fitness brand is also offering $100 off the GolfForever Swing Trainer when bundled with a 12-month subscription to the 4.8 App Store-rated GolfForever app; a $398 value available for a limited-time price of $298.

“As many golfers are coming off of a long, physically-draining summer of being on the course, this is a great time of year to help your body recover while gaining speed and power in the process,” says GolfForever VP of Communications and Strategic Partnerships, Jon Levy. “A lot of people think golf-specific training is just for the off-season, but the world’s best focus even more on their bodies now because of the difference it makes in their consistency and ability to avoid pain and injury. So, we wanted to celebrate Labor Day by encouraging golfers to know this is the perfect time to use GolfForever, improve your swing and finish the year strong.”

GolfForever is the preferred fitness training system of World No. 1 golfer and 2022 Masters Champion Scottie Scheffler, who has been religiously using the GolfForever Swing Trainer at home and on Tour since his prodigious run of wins in 2022. Additionally, 2023 Ryder Cup Captain Zach Johnson, 12-time PGA Tour winner and 1997 Open Championship winner Justin Leonard, and four-time PGA Tour winner Ryan Palmer, comprise the GolfForever team of Tour Athletes that joins over 200 PGA Tour and LPGA Tour players, and thousands of amateur golfers, who use GolfForever play the game without limits.

GolfForever is the first golf-specific training program to embrace the approach of home exercise equipment paired with streaming instruction that customizes each golfer’s exercise routines specifically for them, based on a proprietary strength and flexibility test. The GolfForever Swing Trainer, highlighted by its asymmetrical resistance training bar that can be anchored easily at home, the gym or the course, is a three-in-one training tool that additionally creates premium resistance bands with handles and a D3 swing weight-optimized heavy warmup club. All three uses, driven by guided instruction from golf fitness and medical experts in the GolfForever app, directly benefit the strength, mobility and movement patterns in your golf swing.

The GolfForever Swing Trainer is available at GolfForever.com and on Amazon, and in leading golf retailers such as Dick’s Sporting Goods, Golf Galaxy, and PGA Tour Superstore. The GolfForever mobile golf training application is available for download and 30 days of free access on the Apple Store and Google Play.

For more information, visit GolfForever.com.

GOLFFOREVER Launches Black Friday/Cyber Monday Offer and New TV Campaign Through the Holidays

(Aspen, Colorado) — GOLFFOREVER, the industry-leading at-home golf fitness training system that helps golfers play without limits, enters the holiday season with a new TV campaign launching on cable networks nationwide and starring reigning Masters champion, Scottie Scheffler. Additionally, it will offer consumers a special Black Friday/Cyber Monday deal of $174.99 (a $25 discount) on the GOLFFOREVER Swing Trainer for its retail carriers, as well as on Golfforever.com. All purchasers receive a free 30-day subscription to the GOLFFOREVER golf fitness training app and free shipping if purchased on Golfforever.com. The offer will run from Wednesday, November 23, 2022 through Monday, November 28, 2022.

“With more than 100 tour players and thousands of golfers of all skill levels now using the GOLFFOREVER Training System, we’ve had an amazing year that we wanted to celebrate with a special offer,” says Managing Director Jon Levy. “Together with our new TV campaign running through the end of the year, we’re excited to widen our reach even further so golfers everywhere can improve their bodies, stay out of pain and play the game without limits.” 

Over the past year, GOLFFOREVER has experienced massive growth since releasing its groundbreaking Swing Trainer and solidifying partnerships with leading golf industry institutions and retailers. It brought on reigning Masters champion Scottie Scheffler as an official brand ambassador, launched a pilot program with Invited, a marquee charity partnership with Folds of Honor, and landed in leading golf retailers such as Dick’s Sporting Goods/Golf Galaxy and PGA Tour Superstore.

The GOLFFOREVER Swing Trainer embodies three golf training tools in one and is a key piece of equipment used in the 4.9 App Store-rated GOLFFOREVER app, which delivers users personalized video workout and recovery plans from PGA Tour doctors and trainers. It’s an asymmetrical resistance training bar that builds strength and mobility for your swing at home. It’s a premium exercise band with handles and two resistance options for versatile training and stretching. It’s also a heavy warmup club optimized to a D3 Swing Weight that promotes thoracic mobility to loosen up at the course properly. Like every piece of equipment used in the app, the Swing Trainer comes to life with hundreds of step-by-step pre-round warmups, stretching routines, strength workouts and pain-relief protocols.

Retailing at $199.99, the Swing Trainer includes a 44.5-inch training bar; two power-grade, soft, sweat-resistant 15-inch rubber grips with five specialized training zone demarcations; two easy-to-attach polymer carabiners; light- and medium-resistance latex training cords with nylon safety sleeves; a universal nylon door anchor; two quick-interchangeable weighted balls for warming up and speed training; two interchangeable hand grips that transform the training cords into universal exercise resistance bands used in the GOLFFOREVER app’s warmups and workouts; and 30 days of full access to the GOLFFOREVER app for free. 

Earlier this year, Scheffler, the 2021-22 PGA Tour Player of the Year, started working with the first-of-its-kind product just weeks before winning four PGA Tour events, including the Masters, which catapulted him to the top of the world rankings. He is prominently featured in the TV campaign and other advertising, and appears in the GOLFFOREVER app using the Swing Trainer in a similar capacity to how he uses it in his own daily routines.

For more information, visit GolfForever.com.

GOLFFOREVER Partners with Folds of Honor

Leading golf fitness brand supports military families with promotions, video training, live events

(Aspen, Colorado) — GOLFFOREVER, the industry-leading at-home golf fitness training system that helps golfers play without limits, is thrilled to announce a new partnership with the influential and impactful Folds of Honor foundation; the renowned nonprofit organization that provides educational scholarships to the spouses and children of military members who have fallen or been disabled while serving in the United States Armed Forces. Beginning in 2022, Folds of Honor expanded its mission to include first responders.

GOLFFOREVER will publicize and support Folds of Honor in several ways beginning this fall, while building toward Folds of Honor-branded products in 2023. The top golf fitness brand will also produce motivational and exercise series with Folds of Honor Founder and CEO Lt Col Dan Rooney that will be incorporated into the GOLFFOREVER app and future Folds of Honor programs.

Founded in 2007 by Lt Col Rooney, the only F-16 fighter pilot to also be a PGA Professional, Folds of Honor has awarded about 44,000 scholarships to military spouses and children, totaling about $200 million in all 50 states. Among the students served, 41 percent are minorities. It is rated a four-star charity by Charity Navigator and Platinum on GuideStar.

“GOLFFOREVER is humbled and excited to champion the vital work of Folds of Honor and Lt Col Dan Rooney,” says GOLFFOREVER managing director Jon Levy. “Supporting our military, and now first responders, is a core value of our business and has been personally for (Founder and CEO) Dr. Jeremy James in his practice for years. We’re ready to do our part to significantly impact this organization and can’t wait to roll up our sleeves and get started.”

“Every Folds of Honor story is a message of sheer inspiration, and I couldn’t be prouder to align with an organization like this,” added James. “We’re honored that Lt Col Rooney has embraced this partnership and is willing to work proactively with our team to help impact even more families. It’s the start of a great and impactful partnership ahead.”

The GOLFFOREVER web site now features an exclusive Folds of Honor GOLFFOREVER Swing Trainer package (at golfforever.com/folds-of-honor/) priced at $219.99, with 20 percent of every sale going directly to Folds of Honor. Customers who purchase the package will receive a special Folds of Honor T-Shirt.

GOLFFOREVER will be participating in Folds of Honor events to share the benefits of the GOLFFOREVER Training System, starting with the Folds of Honor Cup on November Feb. 13., 2023 at Lake Nona Golf and Country Club in Orlando. Future plans also include an exercise and motivational series featuring Lt Col Rooney, who is a longtime fitness and wellness advocate himself.

“We are grateful to GOLFFOREVER for helping provide a life-changing education for military and first responder dependents,” said Lt Col Rooney. “GOLFFOREVER is committed to improving peoples’ lives through better fitness and longevity. We are pleased to align with this forward-thinking and dynamic brand as we partner to better the lives of families across the nation.”

GOLFFOREVER is the first golf-specific home training program to embrace the approach of home exercise equipment paired with streaming instruction, customizing each golfer’s exercise routines specifically for them, based on a proprietary strength and flexibility test. Over the past year, the company has experienced massive growth since launching its groundbreaking Swing Trainer and solidifying key partnerships with golf industry institutions and leading golf retailers. It brought on World No. 1 golfer and reigning Masters champion Scottie Scheffler as an official brand ambassador and has made a significant impact on tour with more than 100 PGA Tour, PGA Tour Champions and LPGA Tour pros using the GOLFFOREVER Training System. With its 4.9 App Store-rated app – the engine delivering users personalized daily workout and recovery plans from top PGA Tour doctors and trainers – and other training and recovery products launching soon, GOLFFOREVER is poised to accelerate its growth trajectory further.

Learn more at GolfForever.com and foldsofhonor.org.

GOLFFOREVER Now Available at DICK’S Sporting Goods and Golf Galaxy

Retail partnership launches with GOLFFOREVER Training System immediately available for purchase online and in hundreds of stores by November 15

(Aspen, CO) – GOLFFOREVER – the leading at-home golf fitness training system that helps golfers play without limits – proudly announces that its popular GOLFFOREVER Swing Trainer is available at DICK'S Sporting Goods, (NYSE: DKS), the largest U.S.-based full-line omni-channel sporting goods retailer, and Golf Galaxy. The Swing Trainer is now available online at dicks.com and golfgalaxy.com and will be in more than 100 DICK’S and 110 Golf Galaxy brick-and-mortar stores, featuring all-new packaging, by November 15. 

“DICK’S Sporting Goods and Golf Galaxy are the gold standards in retail and we’re honored the GOLFFOREVER Training System will be available for purchase in their stores,” said Stacy Borkowski, GOLFFOREVER VP of Sales. “This is a special milestone for our company; one that will go a long way toward materializing (Founder and CEO) Dr. Jeremy James’ vision of helping golfers everywhere improve their bodies and play the game without limits. We’re excited to support the visionary teams at DICK’S and Golf Galaxy and anticipate a long and fantastic relationship ahead.”

The GOLFFOREVER Swing Trainer embodies two golf training tools in one and is a key piece of equipment used in the GOLFFOREVER app. It’s an asymmetrical resistance training bar that builds strength and mobility for your swing at home like no other workout equipment can. It’s also an optimized D3 swing-weighted heavy warmup club that promotes thoracic mobility to help you loosen up at the course properly, unlike heavily overloaded golf training aids that only target your hands and wrists. Like every piece of equipment used in the GOLFFOREVER app – the 4.9 App Store-rated vehicle that delivers users personalized daily video workout and recovery plans from top PGA Tour doctors and trainers – the Swing Trainer comes to life with hundreds of step-by-step pre-round warmups, stretching routines, strength workouts and pain-relief protocols.

Earlier this year, Scottie Scheffler, the 2021-22 PGA Tour Player of the Year, started working with the groundbreaking product just weeks before winning four PGA Tour events, including the Masters, which catapulted him to the top of the world rankings. Scheffler uses the Swing Trainer daily at PGA Tour events and joined the GOLFFOREVER team as its marquee ambassador in May. He will be featured in stores on packaging and retail displays.

“We are proud to introduce the GOLFFOREVER Training System to our customers at DICK’S and Golf Galaxy, just in time for the holiday season,” said Eric Smith, Vice President of Golf at DICK’S Sporting Goods. “With this exciting new launch, we continue to offer innovative golf products to our customers so they can safely train and play better golf.”

Retailing at $199.99, the Swing Trainer includes a 44.5-inch training bar; two power-grade, soft, sweat-resistant 15-inch rubber grips with five specialized training zone demarcations; two easy-to-attach polymer carabiners; light- and medium-resistance latex training cords with nylon safety sleeves; a universal nylon door anchor; two quick-interchangeable weighted balls for warming up and speed training; and two interchangeable hand grips that transform the training cords into universal exercise tubing used in the GolfForever app’s warmups and workouts.

For more information, visit GolfForever.com.

GOLFFOREVER Launches Strategic Partnership with Invited

Leading golf fitness brand to provide education, tools, and training products to an esteemed network of golf clubs nationwide

(Aspen, Colorado) — GOLFFOREVER, the industry-leading at-home golf fitness training system that helps golfers play without limits, is pleased to announce it has partnered with Invited (the company formerly known as ClubCorp), the largest owner-operator of private clubs in the world with more than 200 golf, city, and stadium clubs across the country.

Invited will offer special access to the 4.9 App Store-rated GOLFFOREVER app and GOLFFOREVER training and recovery products, such as the GOLFFOREVER Swing Trainer, in 12 premier golf and country clubs before expanding into additional Invited clubs nationwide. These pilot clubs will also feature GOLFFOREVER warm-up and post-round recovery stations, as well as workout stations in their gyms. All will prominently feature the Swing Trainer, which pairs the first-ever multi-use golf fitness and warm-up tool with video-streaming routines for flexibility, speed, power, and recovery in the GOLFFOREVER app. Additionally, Invited teaching pros, club fitters, and trainers will integrate GOLFFOREVER into their lessons, fittings, and training sessions.

“We’re honored for this incredible opportunity to impact the fitness, performance, and longevity of Invited Club members on and off the golf course,” says Stacy Borkowski, GOLFFOREVER VP of Sales. “Invited clubs represent some of the most engaged golfers in the country, and our training system will raise their level of play and enjoyment of golf more than ever. Ultimately, in addition to helping improve members’ flexibility, power, and ability to stay pain-free, our alignment with Invited’s forward-thinking leadership is about improving lives, which is at the core of their mission and ours.”

GOLFFOREVER is the first golf-specific home training program to embrace the approach of home exercise equipment paired with streaming video instruction from the world’s leading experts in golf performance and pain relief. GOLFFOREVER customizes each golfer’s exercise routines specifically for them, based on a proprietary strength and flexibility test. It is safe and highly effective for any golfer.

The Invited-GOLFFOREVER relationship, in addition to two visionary businesses aligning philosophically, has an authentic connection that’s personally impacted Invited CEO, David Pillsbury. In recent weeks, Pillsbury was referred to GOLFFOREVER’s Director of Strategic Initiatives, Dr. Troy Van Biezen, for relief of sciatic pain, which he had unsuccessfully sought from several other sources. Van Biezen, who is also a PGA Tour performance coach and trainer to Scottie Scheffler, Jordan Spieth, Justin Thomas, Ryan Palmer, and other professional athletes, quickly observed Pillsbury had pelvis misalignment, hip instability and limited hip and mid back rotation which was causing extreme stress on his low back and enough pain to affect his daily activities and sleep. So, he treated Pillsbury and encouraged the use of GOLFFOREVER to address the issue. To Pillsbury’s amazement, he was soon hitting balls at the range and sleeping completely pain-free.   

“The fact that David was able to experience the benefits of our program firsthand has been a great way for Invited to envision just how much we can positively impact the lives of their membership,” Van Biezen says. “It’s exciting to think of how many more golfers we can help through this relationship. It doesn’t matter if you’re Scottie Scheffler on the PGA Tour or the average golfer looking for some extra yards and playing without pain. GOLFFOREVER helps your body turn and move more easily in your swing, and you’ll play better because of it.”

“GOLFFOREVER is truly a game-changer and has helped me immeasurably,” said Invited CEO David Pillsbury. “The mobile app is completely intuitive, and the exercise content is designed for on-the-go people who don’t have time to spend hours in the gym every day. We are excited to add GOLFFOREVER to our comprehensive health and wellness offering to help our members play better and more often.” 

Scheffler, the 2021-22 PGA Tour Player of the Year who is one of over 100 PGA Tour, PGA Tour Champions, and LPGA Tour pros using GOLFFOREVER, started working with the groundbreaking Swing Trainer weeks before winning four PGA Tour events, including the Masters, which catapulted him to World No. 1. The Swing Trainer is a first-of-its-kind golf training tool that combines a patent-pending cord-driven asymmetrical training bar with an interchangeable D3 Swing Weighted heavy warmup club. Both uses are powered by hundreds of warm-up, flexibility, and strength-building routines in the GOLFFOREVER app.

GOLFFOREVER Congratulates Scottie Scheffler on PGA TOUR Player of the Year Award

(Aspen, CO) – GOLFFOREVER, the leading at-home golf fitness training system that helps golfers play without limits, congratulates World-No. 1 golfer Scottie Scheffler on a breakthrough season that saw him win four times, be crowned The Masters champion, break the TOUR’s record for on-course earnings in a single season and, now, be named PGA TOUR Player of the Year by his peers.

Scheffler, who began using the GOLFFOREVER Swing Trainer daily at home and on TOUR several weeks prior to his prodigious run of wins this season, appears in fitness training videos on GOLFFOREVER's mobile-app video platform – alongside his longtime physical trainer and key GOLFFOREVER contributor Dr. Troy Van Biezen – and stars in television ads for the groundbreaking golf fitness system. 

Since further dedicating himself to building strength, mobility, and stamina with Van Biezen, Scheffler has improved his game in key statistical categories, including Driving Distance (now averaging 311.6 yds vs. 305 yds in the previous season), Clubhead Speed (119.24 mph vs. 116.94 in the previous season), Strokes Gained: Total - 1.677 vs. .932 (jumping from 33rd to 5th on TOUR), as well as a testament to his ability to close: Fourth Round Scoring Average - 69.58 this season vs. 70.36. 

“We’re proud to see Scottie Scheffler reach so many of his goals during his historic run on the PGA TOUR. He had one of the greatest seasons in modern golf history, and we’re very proud to have played a part in it,” said GOLFFOREVER founder and CEO Dr. Jeremy James. “Scottie’s impressive character and total commitment preparing his swing, mind and body for competition make him even more deserving of these incredible achievements. It’s a privilege to be affiliated with him and witness these great heights, which are only the beginning for this incredibly talented player.” 

Scheffler, who ascended to the top of the Official World Golf Rankings in late March, has collected the first four victories of his professional career since he began regular use of GOLFFOREVER’s groundbreaking training system that pairs the first-ever multi-use golf fitness and warmup tool with video-streaming routines for flexibility, speed, power and injury recovery in the 4.8 App Store-rated GOLFFOREVER app.

His $14,046,910 million in 2021-22 on-course season earnings is the most ever collected by a single player in a PGA TOUR season. Between Official Money and bonus programs, Scheffler earned a total of $24,796,910. In addition to his four victories, Scheffler also finished runner-up four times and had 10 top-10s and 18 top 25s in this incredible run. He is the first golfer to ever to be named Player of the Year on the Korn Ferry Tour, PGA TOUR Rookie of the Year and win the Jack Nicklaus Award as PGA TOUR Player of the Year. 

“It’s been an unbelievable ride this year and part of my success is no doubt due to the hard work I’ve put in with GOLFFOREVER. It’s a tool and approach that is critical to my preparation for the PGA Tour, and I respect GOLFFOREVER’s mission of helping all golfers improve their bodies and play their best with the same scientific approach as mine. I’m proud to be their ambassador and appreciate the great relationship,” Scheffler said.

SCHEFFLER’S COMPETITIVE ADVANTAGE

GOLFFOREVER is the first golf-specific home training program to embrace the approach of home exercise equipment paired with streaming instruction. GOLFFOREVER customizes each golfer’s exercise routines specifically for them, based on a proprietary strength and flexibility test. GOLFFOREVER is safe and highly effective for any golfer.

Dr. Van Biezen, a marquee instructor within the GOLFFOREVER platform, has worked with top players on the PGA Tour for the past 20 years like Jordan Spieth, Justin Thomas, GOLFFOREVER ambassador Ryan Palmer and Zach Johnson. He introduced Scheffler to the GOLFFOREVER product during its soft-launch in November, and the pair have since developed a variety of pre-round warmups, flexibility routines and strength workouts that Scheffler follows religiously, including during the week of his three-stroke victory at Augusta National.

Take a peek at Scheffler’s GOLFFOREVER workouts: https://www.instagram.com/p/ChGdNMbtHxM/

Learn more at GolfForever.com.

GOLFFOREVER TV Spots Starring World-No. 1 Golfer Scottie Scheffler Debut This Week

“Inside Every Golfer… is a Better Golfer” promises new ad for top golf fitness platform

(Aspen, CO) – GOLFFOREVER – the leading at-home golf fitness training system that helps golfers play without limits – proudly announces the debut of its new television commercials featuring world-No. 1 golfer Scottie Scheffler.

Golf fans have become accustomed to seeing the reigning Masters champion atop leaderboards. Now, they’ll get a closer look at the breakthrough golf fitness process that has helped him achieve great heights on the PGA TOUR in 2022, including his four victories and record-breaking prize earnings for a single season (just shy of $13 million).

GOLFFOREVER’s groundbreaking training system pairs the first-ever, multi-use golf fitness and warm-up tool, the GOLFFOREVER Swing Trainer, with video streaming routines for flexibility, speed, power and injury recovery in the GOLFFOREVER app. Scheffler appears in GOLFFOREVER exercise and stretching videos on the app, using the GOLFFOREVER Training System in a similar capacity to how he uses it in his own daily routines.

“I never really thought I was that good at golf, so I just kept trying to improve,” Scheffler says in a GOLFFOREVER 30-second ad spot. “When you're able to have a workout routine and gradually build up to where you're training your body to move properly, you're going to get a lot of big dividends on the golf course. You'll have mobility in your hips (and) more mobility in your spine. And, when you go out to hit golf balls, you'll feel more fluid and, all of a sudden, you're going to see a few more yards and distance off the
tee, as well. For me, GOLFFOREVER is something that's worked, and I'm going to continue to do it because I've seen the real benefits.” 

Scheffler has worked closely over the past decade with key GOLFFOREVER contributor Dr. Troy Van Biezen – a top PGA Tour chiropractor and fitness expert. The ad spots were filmed at Van Biezen’s Chirosport Specialists of Dallas training facility. Van Biezen is a marquee instructor within the GOLFFOREVER app and for the past 20 years has worked with top PGA Tour players like Jordan Spieth, Justin Thomas and Zach Johnson. He introduced Scheffler to GOLFFOREVER during its soft-launch in November, and the pair have since developed a variety of pre-round warm-ups, flexibility routines and strength workouts that Scheffler follows religiously, including during the weeks of his three-stroke victory at The Masters and the U.S. Open, where he tied for second.

“We’re overjoyed at the epic success Scottie continues to have during this historic season,” says GOLFFOREVER founder and CEO Dr. Jeremy James. “His impressive character and total commitment to preparing his swing, mind and body for competition make him all the more deserving of these incredible achievements. It’s a privilege to be represented by him and witness these great heights in his blooming career.”

The 25-year-old Scheffler joins four-time PGA Tour winner Ryan Palmer and GOLFFOREVER’s original PGA Tour ambassador Justin Leonard, who makes his PGA Tour Champions debut next week at the Bridgestone SENIOR PLAYERS at Firestone Country Club in Akron – illustrating the versatility of GOLFFOREVER products that can help golfers of any age or skill level.

Watch for the GOLFFOREVER 30- and 60-second commercials featuring Scheffler over the next several weeks, throughout golf and sports programming on an array of national networks. You may also view Scheffler’s “Winning Championship Warmup Routine” on GOLFFOREVER’S YouTube Channel.

For more information, visit GolfForever.com.

GOLFFOREVER Signs PGA TOUR Veteran Pro Ryan Palmer as Brand Ambassador

Four-Time winner joins Masters champ Scottie Scheffler and Hall of Famer Justin Leonard

(Aspen, CO) – GOLFFOREVER – the leading at-home golf fitness training system that helps golfers play without limits – has signed 18-year PGA TOUR veteran Ryan Palmer as its newest brand ambassador.

The four-time winner on the PGA TOUR, who has been using GOLFFOREVER since last year to optimize his performance and stay injury free, will appear in fitness training videos in the GOLFFOREVER app and in advertising videos and materials for the brand. He and GOLFFOREVER spokesman Scottie Scheffler are close friends who frequently train together under the guidance of key GOLFFOREVER contributor Dr. Troy Van Biezen.

While the World No. 1 Scheffler inspires golfers to strive for peak fitness and maximum gains, the 45-year-old Palmer brings the story of having overcome injury and using GOLFFOREVER to extend the time table of his success on the PGA TOUR. Most golfers older than 40 understand the frustration of playing with pain and limitations. Palmer speaks directly to those who want to play pain-free and increase mobility they might not have realized they were capable of achieving. Whether it's gaining 10 extra yards or finishing rounds with more stamina and no pain, Palmer resonates with aging golfers who want to play the game comfortably and successfully for many years to come. 

“GOLFFOREVER is a platform that I truly believe in and use on a regular basis,” says Palmer. “My workouts with the GOLFFOREVER Swing Trainer have been an integral part of my tournament preparation and my day-to-day fitness routine. At 45, I feel as good as I've ever felt swinging a club since I started using this system and I’ve even gained clubhead speed. I hope to serve as an example for all golfers that, just because you’re getting older, it doesn’t mean your golf game has to decline.”

The GOLFFOREVER team will shoot new member content with Palmer this summer around flexibility, mobility, core strength and recovery, targeting key routines for golfers of any age and skill level.

“Ryan is one of the most down-to-earth and relatable personalities on the PGA TOUR, and we're excited to have him be a part of the GOLFFOREVER family,” says GOLFFOREVER founder Dr. Jeremy James. “His longevity and sustained success on Tour, as well as his full-out commitment to training his body for the long haul in his professional career, is amazing. He’s going to help us inspire a lot of over-40 golfers who need to believe their path to pain-free golf, better balance, flexibility, power and, even a few more yards off the tee, is attainable with the right fitness plan.”

GOLFFOREVER’s groundbreaking training system pairs the first-ever multi-use golf fitness and warmup tool with video-streaming routines for flexibility, speed, power and injury recovery in the GOLFFOREVER app. The GOLFFOREVER Swing Trainer, a key component of the GOLFFOREVER Training System, combines asymmetrical bar training with an optimized weighted warmup club and expert instruction in the app from top PGA Tour trainers, doctors and physical therapists. 

For more information, visit GolfForever.com.

GOLFFOREVER Offers Chance to Win Autographed Scottie Scheffler Masters Flag During Father's Day Promotion

(Aspen, CO) – GOLFFOREVER, the leading at-home golf fitness training system that helps golfers play without limits, just might have one of the most intriguing Father’s Day offers of this season. GOLFFOREVER brand ambassador Scottie Scheffler, who has won four tournaments this year (including The Masters), has autographed a Masters flag that GOLFFOREVER is offering as a prize to one lucky drawing winner who takes advantage of GOLFFOREVER’s Father’s Day offer.

The Offer: Now through June 21, Father’s Day shoppers may use code DADSDAY to get free shipping on the purchase of a GOLFFOREVER Swing Trainer – which INCLUDES 30 days of the GOLFFOREVER app for free – PLUS get entered into an exclusive drawing to receive in which one winner will receive a  free signed Masters flag from reigning champion and GOLFFOREVER ambassador, Scottie Scheffler. **Entries open until 6/21/22 at 11:59 PM EST; good with purchase of a GOLFFOREVER Swing Trainer on Golfforever.com. One winner will be selected at random from eligible participants and notified within 7 days of contest conclusion.

The GOLFFOREVER Swing Trainer is a breakthrough expert-designed asymmetrical bar used by Scheffler and a growing number of pros and amateurs for resistance, strength training and golf-specific stretching. GOLFFOREVER is a comprehensive, smart at-home training system that takes a science-based approach to maximizing golfers’ performance by improving flexibility, core strength, balance and rotational power. The first golf-specific home training program to embrace the approach of home exercise equipment paired with streaming instruction, GOLFFOREVER takes it one step further by customizing each golfer’s exercise routines just for them, based on a proprietary strength and flexibility test users take when starting. The result is a product and program that is safe and highly effective for any golfer.

A recently signed GOLFFOREVER brand ambassador, Scheffler started using the GOLFFOREVER Swing Trainer several weeks prior to his prodigious run of wins this season. He will soon appear in fitness training videos on GolfForever's mobile-app video platform –alongside his longtime trainer Dr. Troy Van Biezen – and already stars in video ads for the groundbreaking golf fitness system. 

Dr. Van Biezen, a marquee instructor within the GOLFFOREVER app, has worked with top players on the PGA Tour for the past 20 years like Jordan Spieth, Justin Thomas and Zach Johnson. He introduced Scheffler to the GOLFFOREVER product during its soft-launch in November, and the pair have since developed a variety of pre-round warmups, flexibility routines and strength workouts that Scheffler follows religiously, including during the week of his three-stroke victory at Augusta National.

For more information, visit GolfForever.com

'Iona Investigates' Golf's Health Benefits in New Video Series

(St Andrews, Scotland) — Golf’s widespread physical, mental and social health benefits have been brought to life in a new video series from The R&A in which broadcaster and presenter Iona Stephen uncovers how playing the sport can help you become fitter, healthier and happier.

Iona Stephen

At a time when record numbers are now playing golf worldwide, ‘Iona Investigates’ is a three-part series where Stephen learns how people of all ages, abilities and backgrounds are reaping the rewards of playing the sport.

Stephen speaks with famous faces from other sports – including former Liverpool and Republic of Ireland footballer Jason McAteer and ex-England cricket international James Taylor – leading medical professionals, fitness instructors and club golfers to understand how golf improves general fitness, eases stress and anxiety, and offers social interaction.

The first episode covers mental health and well-being, the second on physical health, and a final show on strength and balance.

“Working on this series has been a hugely rewarding experience,” said Stephen. “I’ve discovered more about golf’s wonderful health benefits and helped to highlight them by speaking to people from many different backgrounds.

“When I’m playing golf I feel uncomplicated, it’s like your mind is focusing on one objective – to get the ball from A to B. That focus brings you into a place of mindfulness and flow, where there isn’t space for the complications and pressures in our daily lives.

“Golf is for people who are busy working, who have young children, and for those who have retired with more time on their hands. Golf is for absolutely everyone, young and old, and wherever they are from and whatever they do.”

Former footballer McAteer has been instrumental in talking about mental health, especially for young people, and he outlines how he has used golf for his own benefit in recovering from depression.

McAteer, who has been playing golf for around 12 years, says, “Golf has been amazing, certainly from a mental health aspect. I was probably in a bad place when I finished playing football. It left a massive void and my mental health spiraled out of control. I was having a difficult time and I found golf. Golf probably saved my life.”

Taylor’s thriving cricket career was sadly cut short by a life-changing heart condition aged just 26 in 2016, but he also reveals how golf has since benefitted his physical and mental health.

“To have to retire when you are at the top of the game was incredibly hard to take – my life changed forever,” he admits. “The doctor in hospital told me I couldn’t exercise like I used to, but I could play golf. As soon as I took it up I was hooked, what a sport it is. Golf from then changed my life. It gave me a purpose, a technical challenge, the mental stimulation, the exercise and allows me to be competitive.”

St Andrews-based Stephen also tells her own story of coming late into golf and how the sport started to have a positive impact on her life after discovering Ranfurly Castle Golf Club when a student at The University of Glasgow.

In recent years, The R&A has strived to communicate golf’s health benefits to a global audience and underline the role the sport plays in health and social well-being.

Working with organizations such as the World Health Organization, the DP World Tour, other golf bodies and respected medical professionals such as Dr Andrew Murray, The R&A has been involved in various scientific research studies to make the sport more appealing to all.

Research has revealed that, on average, golfers live five years longer than non-golfers while golf, as a physical activity, can help prevent and treat 40 major chronic diseases, including diabetes, heart attacks, stroke, breast and colon cancer, depression and dementia.

Destination Kohler Unveils Exclusive Wellness Immersion Weekends for 2022

Includes the Return of the Kohler Well-Being Experience, Presented by Prevea Health

(KOHLER, Wis.) – Destination Kohler is pleased to announce the return of the one-of-a-kind Kohler Well-Being Experience weekend in late June, presented by Prevea Health, with gifts from lifestyle brand goop. Set against the backdrop of the Midwest’s premier luxury resort, guests attending the Kohler Well-Being Experience will have the unique opportunity to explore everything the five-star resort has to offer while gaining a fresh perspective on the world of well-being from influential figures. Dr. Michael Roizen, Anna Kaiser, mindfulness educator Catherine Ekeleme in partnership with goop, and Dr. Bryan Williams join Destination Kohler’s own roster of experts from Yoga on the Lake, Bold Cycle, Sports Core, and Kohler Waters Spa for special programming throughout the weekend.

Guests can now purchase tickets and overnight packages for the Kohler Well-Being Experience which kicks off Friday, June 24 and extends throughout the weekend with rejuvenating and inspiring keynote addresses, engaging group workouts and activities from Destination Kohler’s wellness businesses.  

In addition to the Well-Being Experience, Destination Kohler is hosting a new series of Wellness Immersion Weekends throughout the year. These flexible and tailored weekends offer private Yoga Nidra, guided hikes at River Wildlife, intention setting and journaling, a custom-blend essential oils class, and wellness assessments. Access to a Wellness Concierge is include to help guests customize their itinerary to explore the resort’s full range of offerings.

“We’re thrilled to welcome local residents and travelers alike to experience wellness in their own way,” said Ashley Kohler, Director of Wellness for Kohler Co. “Kohler Hospitality continues to elevate its balanced wellness offerings for guests looking to optimize their well-being. Whether attending the Kohler Well-Being Experience to join a unique community celebrating wellness, or exploring the comprehensive, curated experiences offered with our new Wellness Immersion Weekends; we know guests will enjoy coming together with other like-minded health seekers through these special experiences to discover their way to well.”

Kohler Well-Being Experience:

The three-day wellness extravaganza will include partner-led keynote sessions focusing on breathwork, meditation and athletic fitness by thought leaders including presenting sponsor Prevea Health. “We are honored to partner with Prevea Health for this exciting weekend,” shared Ashley Kohler. “Prevea’s expertise in health care and leading-edge medical research, and well-being resources will help to further guide our guests in their wellness journeys.”

Headlining talent includes:

- Dr. Michael Roizen – American anesthesiologist and internist, award-winning author and chief wellness officer at the Cleveland Clinic. 

- Anna Kaiser – Celebrity trainer and fitness entrepreneur. As the founder of AKT, one of the nation’s fastest-growing luxury boutique fitness franchise concepts, Kaiser has helped transform thousands of clients’ lives.

- Dr. Bryan Williams – Keynote speaker, consultant and author, Dr. Williams is a noted authority on service excellence and leadership effectiveness and is passionate about serving others so they may better serve the world.

- Catherine Ekeleme, in partnership with goop – Catherine is a movement and mindfulness educator passionate about helping people create a greater sense of vitality through conscious connection. A longtime global and intuitive wellness practitioner based in Los Angeles, CA, Catherine specializes in delivering effective and enlivening activations of the mind, body and spirit.

- Jenny Bergold – Bergold started practicing yoga in 1999 and began teaching yoga in 2009. She has a 200-Hour Hatha certification from Heaven Meets Earth Yoga in Evanston, IL,and a 200-Hour Kundalini certification. Her vibrational sound healings classes focus on the mind and meditation, healing the body through asana and sound, and uplifting the spirit through inspiration.

The event’s special guest speakers will be joined by local experts from Kohler Hospitality’s Kohler Waters Spa, an industry leader in hydrotherapy treatments; Yoga On the Lake, a premier, holistic yoga studio; Bold Cycle, a boutique, community-driven spin studio that motivates cyclists to ride to the next level; and Sports Core Health & Racquet Club, a hub for unique fitness classes and tennis instruction with certified leaders.

Throughout the weekend, guests will have the chance to reconnect and recharge with like-minded members of the wellness community through fun, informative and refreshing experiences, from a hair-braid bar to informative sessions with partners like Skin Authority and Naturopathica, to fun-filled social events like an opening ceremony hosted at Riverbend, Kohler’s private estate.

The Kohler Well-Being Experience and Destination Kohler are proud to support Mental Health America, a non-profit organization that promotes mental wellness through education, prevention programming, advocacy, and resource referrals for care and recovery.

Tickets and Overnight Packages Now Available

The Kohler Well-Being Experience provides full-weekend packages or per-session ticket options such as the Weekend Pass which includes full-access to programming including a Friday evening welcome reception at Riverbend and Saturday evening dinner at Kohler Design Center. The Saturday Day Pass includes access to Saturday’s programming and evening dinner at Kohler Design Center; and the Saturday Evening Pass includes access to the evening dinner at Kohler Design Center. Ticket prices start at $115 per person.

Individuals seeking to complement their wellness experience with five-star accommodations and amenities can enjoy the Well-Being Two-Night Package which includes two nights’ accommodations, full-access to programming and social events, in-room amenity (valued at $100), and shuttle service throughout the resort. The package options are available to book at the iconic American Club (rates starting at $607 per person and based on double occupancy) or Inn on Woodlake (rates starting at $507 per person and based on double occupancy).

To purchase overnight package tickets please call Central Reservations at 1-800-344-2838. Weekend and individual day passes are available.

Wellness Immersion Weekends

Destination Kohler is also pleased to offer a new a series of Wellness Immersion Weekends at the resort on July 8-10, Sept. 9-11, and Oct. 7-9. Guests can experience private Yoga Nidra, guided hikes at River Wildlife, intention setting and journaling, a custom-blend essential oils class, wellness assessment, and will connect with the resort’s Wellness Concierge to customize a personal wellness experience so guests can find wellness their own way.

Destination Kohler plans to host these events with full attendance. We continue to follow the guidance of public health authorities and are currently working on specific guidelines that may be required of attendees. New information and updates will continue to be shared accordingly.

For more information about Destination Kohler’s offerings or reservations, call 800-344-2838 or visit DestinationKohler.com.

Speeding Up Play Can Lead to a Longer Life

(RELEASE) — Do you want to speed up the pace of play and add years to your life? Well, researchers at the University of Leicester have found the perfect combination that allows golfers to do just that!

In a study of over 400,000 adult U.K. participants, researchers found that “…as little as 10 minutes of brisk walking a day is associated with longer life expectancy, and that brisk walkers have up to 20 years’ greater life expectancy compared to slow walkers.”

Rick Oldach, U.S. CEO of European push cart market leader BIG MAX spearheaded the brand’s global Walk, Play Golf campaign. With the publication of this research Rick is excited to see evidence of the campaign’s aims, plus the additional benefit to pace of play. He said, “There’s a growing bank of evidence showing that playing golf, and particularly walking the course, has a positive impact on physical, social and mental health. But to see that brisk walking between shots can add so significantly to a golfer’s life expectancy and speed up play, is a double win for the game.” 

The study looked at the relationship between walking pace and Leucocyte Telomere length – an indicator of biological age. The build-up of these senescent cells is believed to contribute to a range of symptoms we associate with aging, such as frailty and age-related diseases. 

Tom Yates, the Senior Author and Professor of Physical Activity, Sedentary Behaviour and Health at the University of Leicester and NIHR Leicester Biomedical Research Centre, wrote, “Whilst we have previously shown that walking pace is a very strong predictor of health status, we have not been able to confirm that adopting a brisk walking pace actually causes better health. In this study we used information contained in people’s genetic profile to show that a faster walking pace is indeed likely to lead to a younger biological age as measured by telomeres.”

“BIG MAX has long argued that walking the course is beneficial to health, social interaction and performance,” concludes Oldach. “That we can now officially add life expectancy to the list can only be a fantastic thing for getting more people walking the course and improving the pace of the game.”

Contact: https://us.bigmaxgolf.com

GOLFFOREVER Partners with Philadelphia PGA Section

GOLFFOREVER to support the Section's 2022 Fall Teaching & Coaching Summit

(Aspen, Colorado) — GOLFFOREVER, a company dedicated to preparing golfer's bodies to play feel-great golf by helping build flexibility, mobility, and rotational power, is pleased to announce it has partnered with the Philadelphia PGA Section.

As part of the agreement, GOLFFOREVER will support the Section's 2022 Fall Teaching & Coaching Summit. The summit is part of the Section's education series, which includes a mix of in-person seminars, and virtual webinars held throughout the year for its PGA Professionals. The 2022 Spring Teaching & Coaching Summit was attended by more than 60 PGA Members and Associates, and featured a range of topics relating to golf coaching and instruction. The fall summit's date, location, and agenda will be announced in the near future.

“The Philadelphia PGA is pleased to welcome GOLFFOREVER into the Section's partner family,” said Section Executive Director Geoff Surrette, PGA. “The company understands the importance of golf fitness, not just for amateur golfers, but for PGA Professionals and their businesses. Their expertise in the fitness arena will help elevate our Teaching & Coaching Summit to the next level.”

GOLFFOREVER Managing Director Jon Levy said, “The Philadelphia PGA Section is one the most esteemed bodies in all of golf and its PGA Member Professionals are among the most accomplished and respected in the country. We are excited to share Dr. Jeremy James’ innovative GOLFFOREVER program and team of world-class experts with these PGA Professionals to help them integrate golf’s number one digital platform for fitness, flexibility, strength, balance and recovery into their teaching operations and programming for business growth.”

PGA Professionals looking to learn more about the Section's partnership with GOLFFOREVER should contact Section Communications Director Matt Frey, PGA, at mfrey@pgahq.com.

For more information go to www.golfforever.com.

The Golf Performance Center’s Tyler Campbell Named One of Golf Digest’s 50 Best Golf-Fitness Trainers in America

(RIDGEFIELD, Conn.) — The Golf Performance Center (The GPC) – a junior golf academy and industry thought leader in player development innovations, premium technology and facilities – announces Tyler Campbell, Director of Performance, has been named one of America's 50 Best Golf-Fitness Trainers by Golf Digest.

Campbell develops innovative performance programs to address each golfer’s physical limitations, no matter their age or ability, allowing them the best opportunity to stay healthy and perform at their highest level. Specializing in working with elite juniors, he has been improving athlete’s physical function and athletic performance for the benefit of their golf swing for nearly ten years.

“This well-earned recognition is not only an honor for Tyler but for the entire Golf Performance Center team,” says The GPC’s Founder, Roger Knick. “His expertise in sports medicine and holistic approach to golf performance is a critical part of our 5 Elements of Success, which guides every one of our athlete’s journeys to better golf.”

The West Virginia University graduate was selected by a panel of 10 of the most respected experts in golf fitness. Now in his ninth year at The GPC, Campbell holds TPI Fitness Level 3 certification and is certified as a personal trainer through the National Academy of Sports Medicine. 

Campbell is also a key part of the expansion of the Player Development Index (PDI), a proprietary algorithm that leverages key physical and golf performance measurements to create the game’s most accurate indicator of true potential. Designed to help all golfers reach their goals, the PDI is built on objective measurement of an athlete’s golf skills and physical performance. 

For more than 20 years, The GPC has successfully guided nearly 100 competitors as they prepare for golf at the highest levels. Alumni include multiple NCAA All-Americans, current and former student-athletes at 80 different colleges and universities and professionals who have won on the Korn Ferry Tour, Mackenzie Tour – PGA TOUR Canada and European Tour.

To learn more about The GPC’s ACHIEVE program, visit www.thegolfperformancecenter.com/junioracademy.

To learn more about The Golf Performance Center, visit www.thegolfperformancecenter.com.

PGA TOUR Names NOBULL Official Training Apparel, Footwear of the PGA TOUR, PGA TOUR Champions

NOBULL becomes umbrella sponsor of PGA TOUR Active; will activate at TOUR events and on Player Performance Centers

(PONTE VEDRA BEACH, FLORIDA) – The PGA TOUR and NOBULL, a high growth athletic footwear, apparel and accessory brand, announced a new multi-year partnership designating NOBULL as the “Official Training Apparel and Footwear of the PGA TOUR and PGA TOUR Champions” and the umbrella sponsor of PGA TOUR Active through 2027.

As part of the TOUR’s Official Marketing Partner program, NOBULL will activate and create custom content within PGA TOUR Active (www.pgatour.com/active), a TOUR platform featuring health, fitness and lifestyles of professional golfers, where fans get an inside look into the techniques and activities helping the world’s best golfers perform at their peak. NOBULL products will be available on the Player Performance Centers, which are state-of-the-art mobile fitness centers that travel to PGA TOUR and PGA TOUR Champions events and provide fitness and training equipment and recovery technology to players on-site at tournaments throughout the season.

“We are excited to partner with NOBULL to provide athletic footwear, apparel and training expertise in our Player Performance Centers,” said Brian Oliver, PGA TOUR Executive Vice President of Corporate Partnerships. “Our golfers recognize the importance of proper training in order to reach peak performance and aid with career longevity. NOBULL will provide our athletes with the resources and tools needed to achieve their training goals.”

NOBULL was founded in 2015 by Reebok veterans Marcus Wilson and Michael Schaeffer. The company sells its footwear, apparel, and accessories through its own website, permanent and pop-up stores, as well as at numerous events. NOBULL recently announced a multi-year partnership as the title sponsor of the CrossFit Games and as the Official Footwear and Apparel Brand of CrossFit. NOBULL has expanded its training offering into running, cycling and trail running, and continues to expand into new sports every year.

"We are thrilled to partner with a premier organization like the PGA TOUR and introduce our brand to the global golf community" said NOBULL Chief Marketing Officer, Todd Meleney. "NOBULL is a training brand for people who work hard and don't believe in excuses, and we're excited to support the PGA TOUR and golfers who put in the work off the course each and every day. Through training, this partnership will amplify the evolution of golfers as athletes.”

PGA TOUR golfer Scott Stallings, who is a NOBULL athlete, and PGA TOUR Player Performance Center trainers will work to create training and performance content for PGA TOUR Active along with hosting community workouts at TOUR events. PGA TOUR and PGA TOUR Champions players and trainers will have access to the latest products from NOBULL to aid their training.

F45 Announces Five Fitness Offerings for Golf & Country Clubs

(AUSTIN, Texas) — America’s fastest growing fitness franchisor F45 announced the creation of five offerings for golf and country clubs. The news was shared by the company’s Chief Revenue Officer, Luke Armstrong, Global Director of Clubs & Hotels, Tom Sproats, and F45 brand ambassador and Hall of Fame golfer, Greg Norman at the recent 69th PGA Merchandise Show: the largest annual event for the $85 billion golf industry. 

“F45 is thrilled to introduce our F45, FS8, Avalon House, Malibu Crew and a new  Staffless Concept to America’s golf and country clubs,” said Armstrong. “As you can see from the PGA Show, golf clubs make up a vibrant, growing industry which shares three important goals with F45 — we bring people together, we have fun while we do it, and we improve the health of the people we serve.” 

 

The five offerings will be made available through licenses to golf facilities and resorts. They are made up of:

 

- F45. The original franchise based on functional training, a mix of circuit and HIIT style workouts geared to everyday movement. 

 

- FS8. Yoga and Pilates as reimagined by F45. 

 

- Avalon House. Curated for women 45+, this builds balance, strength and endurance for today’s active woman. 

 

- Malibu Crew. The fitness clubhouse community for men 50+. 

 

- Staffless Concept. A self-service model which can be offered to members with no staff required. 

 

F45 has tapped legendary golfer Greg Norman to serve as a brand ambassador. The partnership hopes to leverage Norman’s global platform to access a wider range of demographics and expand their footprint in the golf space.

 

“It’s an honor to be a brand ambassador for F45,” said Norman, Hall of Fame golfer. “It’s no secret that golf and fitness go hand in hand, and I believe I can help F45 members not only play better golf, but live healthier too.”

 

Concert Golf Partners, the leading boutique owner-operator of upscale private golf and country clubs, announced that it has partnered with F45 Training and will introduce enhanced programming and amenities to its portfolio beginning with Indian Spring Country Club in Boynton Beach, Florida. For more information on how clubs and resorts can partner with F45 contact Michael Padden, (Director of Sales) (padden@paddenthreeoaksclub.com) (5613026344). 

Neuropeak Pro Launches Precision Breathing Platform Used Backed by Jordan Spieth, Bryson DeChambeau

Precision Breathing and Heart Rate Variability Training Traditionally Reserved for Elite Athletes Now Available for Anyone Seeking to Improve Performance Under Pressure 

(GRAND RAPIDS, Mich.) – Neuropeak Pro, a Precision Breathing, Heart Rate Variability (HRV) and brain performance company that trains elite athletes to enhance performance under pressure, introduced today the first-of-its-kind mobile, real-time precision breathing training device and performance app designed to unlock optimum performance. 

Wearable “trackers” are everywhere. Neuropeak Pro’s NTEL BELT is different. It’s a real-time training device designed to align diaphragm-based performance breathing and HRV. Each training session is scored, enabling users to track their performance gains through the App. The wearable Bluetooth device (MSRP $399) is positioned around the torso, while the app and instructional videos guide users through training sessions designed to optimize an individual’s ability to respond to stress and unlock “zone-like” performance potential.

“Neuropeak Pro has helped me understand my breathing and brain performance on a level I never thought possible,” said 8-time PGA TOUR winner Bryson DeChambeau. “Along with my physical training, Precision Breathing and brain performance training have been a key reason for my continued success on the course.” 

PGA TOUR stars like DeChambeau and Jordan Spieth along with Pro Bowl Quarterback Kirk Cousins are among an expansive list of professional and amateur athletes adding Neuropeak Pro’s Precision Breathing training to their workout regimens.   

“For the past two decades athletes have transformed the way they eat and train physically. Unlocking the ability to function optimally while under pressure is the next great advancement in athletic training and performance,” said Rick Kuiper, CEO of Neuropeak Pro. “Our clients have the same commitment to Precision Breathing, heart rate variability, and brain performance training as they do to physical training and healthy eating.” 

The device, mobile app for iOS and Android, and accompanying video content from Director of Golf Performance and former professional golfer Andy Matthews, work together to train the user to better manage stress and help achieve optimal performance under pressure. 

Precision Breathing and HRV training improves performance with a “bottom up” approach that syncs the rhythm of the user’s heart with their breathing structure. The approach is backed by scientific evidence which demonstrates a connection between intentional breathing practices and management of the Autonomic Nervous System, your body’s “fight-or-flight” and “rest-and-recovery” responses.

“For years, our clients have carried a cumbersome briefcase filled with overcomplicated training equipment so they can train their breathing and heart rate variability while on the road,” said Matthews. “Now the foundational elements of our tour-proven training can be achieved with a streamlined chest strap, sensor and the mobile app. We have taken 15 years of training experience and scientific insights and condensed them into a wearable training device available to everyone.”

For more information on Neuropeak Pro, please visit Neuropeakpro.com. For the latest updates please follow us @neuropeakpro on Twitter, @neuropeakpro on Instagram and /neuropeakpro on Facebook.