Wednesday, June 8, 2022

Vokey WedgeWorks Launches 2022 T Grind


Available in both 58° and 60° lofts immediately with custom options

(CARLSBAD, Calif.) – Master Craftsman Bob Vokey’s long-trusted T Grind – an original Vokey tour grind and a favorite among tour players including Jordan Spieth and Justin Thomas – is now available through WedgeWorks.

Inspired by Vokey’s work with one of the game’s all-time best wedge players, the T Grind was designed for great hands and a vivid short-game imagination. Available in 58º and 60º lofts, it is ideal for a shallow angle of attack in firm conditions, with low bounce and a narrow crescent surface. Compared to Vokey’s L grind, it has a wider back flange which allows for lower measured bounce.

“Wedge play is an art, and the T Grind brings out the best in the artist,” Vokey said. “The leading edge stays low to the playing surface as the wedge is rotated which allows you to hit a variety of shots from tight lies. This is the wedge that really made Vokey Grinds an important part of our process – and still to this day is a great option.”

T GRIND ON TOUR

Along with Jordan Spieth and Justin Thomas, players such as Cam Smith, Will Zalatoris, Cameron Young and Webb Simpson have all recently trusted the T Grind in their lob wedge setups. According to Vokey Tour Representative Aaron Dill (@VokeyWedgeRep), consistency of contact was key to Cameron Young’s move to a T Grind.

“Cameron’s previous gamer caused the ball to come out inconsistently, meaning he’d have to compensate with technique,” said Dill. “As we moved into T Grind, it was immediately clear that the sole was reacting better on those open-faced greenside shots, with more speed as it went through the turf.” 

The T Grind continues to grow in popularity on tour, especially in Europe where players are more often faced with links-style conditions.

“I’ve had players say they feel like they can hit any shot with the T,” said Will Harvey, Vokey’s European Tour Rep. “The combination of the forward bounce for low pitch shots and the grind for the soft control shots is something needed with the vast amount of shots required on links or firmer course set ups.”

SM9 TECHNOLOGY

· Forward Center of Gravity progression - The CG has been raised vertically by adding weight to the topline design, where a tapered pad at the back of the toe helps align the CG properly without being visible from the playing position.

· New patented spin milled process for maximum spin – A new spin milled cutting process in the SM9 models – which includes tightening our allowable tolerances - produces consistently sharper grooves wedge after wedge, resulting in higher, more consistent spin.

VOKEY WEDGE SELECTOR | The Vokey Wedge Selector tool on Vokey.com helps golfers select the proper loft, bounce and grind options for their swing and course conditions. Vokey recommends that golfers visit their local Titleist fitter to confirm the results. Experience the Vokey Wedge Selector tool at:

https://www.vokey.com/tools/wedge-selector-tool.aspx.

ADVANCED PERSONALIZATION AND CUSTOM OPTIONS | Vokey Design SM9 wedges feature a modern, clean look, which provides a canvas for customization. The WedgeWorks custom options include:

• Six unique toe engravings

• Stamping options | 10-character Straight/Freestyle stamping; 15 characters around the toe; and two lines of 10 characters each

• Custom paint-filled | Loft, Bounce and Grind markings and BV Wings logo

• SM9 wedges can also be custom ordered with an industry-leading selection of shafts, grips, shaft bands and ferrules. For a complete list of options, visit www.Vokey.com

STOCK SHAFT and GRIP | Shaft: True Temper Dynamic Gold S200 | Grip: Tour Velvet 360 White

LOFTS, FINISHES, BOUNCE | Lofts: 58° and 60° in RH/LH | Finishes: Tour Chrome (RH only), Raw (RH/LH) | Bounce | 4° 

AVAILABILITY and PRICING | WedgeWorks 2022 T Grind is available through golf shops worldwide and Vokey.com beginning June 8, 2022 | MAP $225

FREQUENTLY ASKED QUESTIONS

Who is it for?

The T Grind is perfect for players playing in firm soil conditions, bunkers with less sand, or players with accurate deliveries that are typically shallow in approach.

What is the difference between the WW T Grind and the WW Low Bounce K Grind?

Both grinds are considered low bounce wedges but achieve low bounce with unique sole designs. The T Grind features an aggressive heel, toe, and trailing edge grind with the bounce focused towards the leading edge, whereas the WW Low Bounce K Grind features a very wide, highly cambered (rounded) sole similar to the SM9 K Grind with the bounce spread across the entire sole.

What is the difference between the WW T Grind and the SM9 L Grind?

Both grinds are considered low bounce wedges and require precise delivery, but the T Grind features a narrower forward sole (towards the leading edge) and more aggressive heel, toe, and trailing edge grind compared to the L Grind which allows the leading edge sits closer to the ground, especially on open-faced shots. The WW T Grind has a wider back flange (trailing edge) compared to the SM9 L Grind’s narrow back flange (trailing edge).

How long will WW T Grind be available?

The WW T Grind is considered a long run WedgeWorks exclusive product. This product is designed to live for the majority of the SM9 product life cycle.

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