Clarity President Bill Bales Reports 100% Close Rate: “We often close them on the first call.”
(Holland, Ohio) – Clarity.Golf is making waves in the indoor golf simulator world. Founded by AboutGolf founder Bill Bales, Clarity has laid down the gauntlet with respect to what Bales sees as “egregiously high” simulator pricing by many of the name brands.
“Some companies have come around to somewhat more reasonable pricing but most high-end buyers are mistaking ego for silliness when it comes to their simulator purchases,” said Bales. “but our model beats the lowest deals, and we provide superior ongoing service and support.”
Bales attributes Clarity.Golf's ability to offer revolutionary pricing and service to the strength of its team and its well-managed overhead. “Our team are all stockholders on 'entrepreneurial' pay plans, I'm committed to take no pay until our investors are entirely cashed out, we get most-favored nation pricing from all our key suppliers—we have no fat.”
Bales pointed out that there are other simulator integrators with somewhat competitive pricing, but the Clarity edge is enhanced by its team's superior knowledge, commitment to quality, and lifetime free support. New England Media has named Bales their free indoor golf consultant, serving the readership of its two high-end magazines, its industry leading golf news website, over thirty-five golf websites it serves, and its over one million opt-ins for email updates. “We provide free consulting and simulator planning to anyone who contacts us—no strings. This includes DIY buyers we simply direct to the best third party suppliers.”
Clarity.Golf's pricing often is a solid $20,000 lower than the equivalent name-brand system. Bales even pointed out one “reasonably priced” integrator whose website sells a bottle of bungee cords for $20, available at Harbor Freight for $8.49, carpet tiles for $4.75/sf that can be purchased for no more than $2.79/sf, and a tube of construction adhesive for $15 that Ace Hardware sells for $4.59.
“The indoor golf business has been going crazy and, unfortunately, a lot of purveyors are taking advantage of their customers. The good news is, thanks especially to the expanding DIY market, consumers are starting to figure this out. I just want to make sure folks learn we're the good guys”, Bales said. “It isn't hard to explain to a simulator customer why Clarity should be their choice, especially when most of our competition are so vulnerable. So far, 100% of the customers who have found us and made a buying decision have decided on us—often in one meeting or phone call.
“And given we provide highly educated, objective, free planning advice to anyone who contacts us, we just need more people to find out we exist. That's our next objective.”
Contact Clarity.Golf: www.clarity.golf
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