Thursday, September 27, 2012

Paul Lawrie Commits His Future to Wilson Staff

European Tour star resigns with Wilson Staff on the eve of his second Ryder Cup appearance 

(CHICAGO) – European Tour star Paul Lawrie recommitted himself to a multi-year deal with Wilson Golf on the brink of representing Europe’s Ryder Cup team for a second time. He will continue to carry Wilson Staff irons in the Pro Tour bag, sport the branded cap and promote the brand in tournament play on a global basis. 

“Wilson Staff clubs have been central to me playing the best golf of my career and so I’m delighted to be able to commit to the brand once again,” commented Lawrie, who won the 1999 Open Championship with Wilson Staff irons but thereafter made an equipment switch. Upon returning to Wilson Staff irons and wedges three years ago, the Scotsman championed three European Tour tournaments: “Wilson Golf has won more Majors than any other brand and I would love to add another Major title to the list using my FG Tour irons – by far the best set of irons in terms of feel and performance that I’ve played.”

This comes at a culminating time as Wilson Staff will greet the Advisory Member as he competes this week in the Ryder Cup in Medinah, just fifteen miles from Wilson Golf’s global headquarters. Lawrie’s recent domination on the international golf scene, with a current 28th Official World Golf Ranking and two European Tour victories this year for a career total of eight, secured his placement on the 2012 European team. Lawrie debuted at the Ryder Cup in 1999, and finished the week with an impressive 3-1-1 record. 

As a global golf manufacturer approaching its 100th anniversary, Wilson Golf reflects upon the role it has played not only in Major tournaments but also in the historically-rich Ryder Cup. 

“The Staff brand has supported various Americans and Europeans battling for the Ryder Cup since the tournament initiated in 1926,” said Tim Clarke, General Manager of Wilson Golf. “We feel especially linked to this upcoming event because the venue is in our own backyard.” 

Both Wilson Golf corporate headquarters and its recently-renovated R&D facility are located in Chicago. It contains an archive of custom-fitting files dating back to its inception in 1914, including Ryder Cup contenders from Sam Snead to Padraig Harrington. 

“Wilson Staff is rooted in a strong history of success, and our current Tour support indicates more successes to come,” said Clarke. “By committing his immediate future to Wilson Staff, Lawrie’s expressing his faith in our ability to provide the best-performing clubs; it will be exciting for us to welcome him to our home soil and witness his hot streak first hand.”

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