Wednesday, November 22, 2023

Edison Golf Announces Black Friday Sale 

— Edison Golf, a company dedicated to revolutionizing wedge performance for recreational golfers, announces site-wide Black Friday savings starting Nov. 22 through midnight Nov. 27.

The savings are as follows:

- $25 off single wedges

- $75 off sets of three

- $100 off sets of four

“Since its inception, Edison Golf has been challenging historic -- and very inefficient designs in the wedge category,” said Terry Koehler, Edison founder and Director of Innovation. “Very simply, the EDISON 2.0 wedges were designed specifically to make your ‘not-so-good’ shots turn out more like your best, and to be the highest performing wedges in golf. This sale gives golfers the opportunity to experience “The Edison Difference” at our lowest price ever.”

The EDISON 2.0 wedges represent a quantum leap in wedge design because they are the only wedges on the market specifically designed around a 30-year study of the way recreational golfers hit their wedges, as opposed to being designed for the preferences of elite tour professionals. They have the most efficient distribution of clubhead mass in the category to deliver improved distance consistency, more forgiveness and enhanced spin.

Introduced in 2020, the original Edison Forged wedges significantly improved wedge performance by dramatically changing the way mass was distributed across the back of the clubhead. The EDISON 2.0 line of wedges positioned an additional 14-17 grams even higher in the clubhead, achieved by the creation of a multi-level back design that optimizes smash factor across the face. This repositioning also creates a fresh and distinctive visual appeal to the product. 

In addition to enhanced weighting technologies, the EDISON 2.0 wedges feature an improved version of the renowned and proven “Koehler Sole”. Patented by Koehler over 30 years ago, this unique sole design is the most versatile sole in the category, as it combines both a high and low bounce into each wedge to handle different lies and different swing paths.

The technologies found only in the EDISON 2.0 wedges further separate and distance Koehler’s work from all other wedge brands.

“We often get asked, "Why do the EDISON 2.0 wedges look so much different than the wedges I've always played?". Well, the answer is simple,” continued Koehler. “Throughout the modern history of golf clubs, every major performance breakthrough required us to get used to a different look.

“The Ping Anser didn't look anything like the classic blade putters of the day . . . metalwoods were certainly a far cry from persimmon drivers . . . cavity back irons compared to blades . . . Big Bertha® and the ensuing ever larger drivers . . . hybrids . . . and the big 'spaceship' putters that now dominate the category. None of them looked like what came before . . . but all of them worked better!

“Though we preserved a clean classic look at address, like all those other technological breakthroughs, the EDISON 2.0 wedges look different because they were designed for the way you hit your wedges, NOT the way tour players hit theirs. Thousands of golfers have already discovered they will make a huge difference in your scoring range performance.”

All EDISON 2.0 wedges are backed by the Company’s 100% Risk Free Trial. The Edison craftsmen will custom build you any EDISON 2.0 wedge at no extra charge. You can put it to the test on your course, hitting the variety of shots you face every round. If for any reason it's not the best wedge you've ever played, Edison Golf will buy it back.

EDISON 2.0 wedges are engineered in odd-number lofts from 45 to 59 degrees and are custom built for each golfer from a wide selection of premium KBS shafts and Lamkin grips. Requests for even number lofts are met by tweaking the lower number clubhead. Standard pricing is $199.95 for steel shaft wedges and $214.95 for graphite shafts. Shipping is always free, and discounts are applied on orders for full sets of three or more. The shopping experience is clean and easy on the company’s website at

Edison’s site-wide Black Friday pricing presents the golfer with savings of $25 on any single wedge and up to $100 off a full set. Discounts are automatically calculated at checkout.

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