Expansive Development, Growth, and Innovation planned for Golf’s GPS Shot Tracking Pioneer
(Palo Alto, Calif.) — Game Your Game Inc. (“Game Your Game” or “Game Golf”), the performance analytics firm using data to help golfers shoot lower scores, today announced the relaunch of its operations with Mike Francis, as President following the acquisition by Inpixon (Nasdaq: INPX), the Indoor Intelligence™ company, of a controlling interest of Game Golf’s outstanding capital stock.
Game Golf pioneered golf’s GPS shot tracking category with the first-ever wearable device to automatically track a golfer’s on-course performance. Since 2014, Game’s products and applications have developed and evolved to help players improve their scores, connect students and instructors for targeted coaching, and enable course managers, greenskeepers, and architects to leverage data to lower costs and improve the pace of play.
Mike Francis will lead the company through the next stage of development and innovation. Francis is a golf industry professional with over 34 years of vast global experience in all aspects of the business. Prior to joining Game Your Game, Francis was President of Greenside Consulting, which was a Game Golf customer. Mike has also held VP/GM positions at various multinational brands including Nike Inc.
“We have had to overcome some major challenges over the past 18 months, but we are excited for Game Your Game’s next chapter as part of the Inpixon family of companies”, said Mike Francis, President of Game Your Game. Despite the challenges experienced as a result of the pandemic in many industries, the golf industry saw an increase in participation. From Game Golf’s own database we can see that the number of rounds of golf played increased significantly over the last year and there has been an influx of golfers into the game. Golf is clearly becoming a game of statistics and here at Game Golf we are confident that the trend for golfers at all levels and coaches will see the value of on-course and real-time data to help improve their game.” Francis added.
“Game Golf has been a true innovator in the industry and has created terrific products, partnerships, and a passionate community of users.” said Nadir Ali, CEO of Inpixon. “We look forward to working with Game as they expand within the market and explore the synergies around the Inpixon and Game technologies for innovating new products leveraging positioning, mapping, analytics, and mobile apps."
Game Golf has been used in 125+ countries worldwide, with 3+ million rounds of golf played and 300+ million shots hit by the Game Golf community. Allowable for use in competition, amateurs, tour professionals, PGA professionals, collegiate, high school and junior academy programs are benefiting from its valuable insights and statistics around the world.
Game's leading product, Game Golf Pro, is golf's most powerful & accurate GPS shot tracking system. It operates with 14 lightweight sensors, combined with a GPS hip device, to allow for fully automatic shot detection that includes yardages hit by each club. It is an immersive experience from your clubs to the app (iOS, Android, smartwatches) and is designed specifically to help golfers from tee to green, make better decisions and shoot lower scores.
Pair the Pro system with the new Smart Caddie app feature, Game Golf now offers an unrivaled on-course experience that provides intelligent recommendations to a player based on their tendencies and playing conditions that day. It’s like having Caddie knowledge in the palm of your hand. With each individual shot recorded by a golfer the system collects 10 different data points such as; score, rangefinder distances, handicap, driving accuracy, scrambling, sand saves, club yardages, strokes gained, club performance, off the tee, approach to the green shot dispersions and challenges.