TaylorMade Golf Company to Showcase Four Brands at 2013 PGA Merchandise Show

Company to unveil new equipment, apparel and footwear at the 60th annual international golf business gathering in Orlando

(NORWALK, Conn.) - TaylorMade Golf Company announced its return to the 60th PGA Merchandise Show at the Orange County Convention Center in Orlando, Florida, January 24-26, 2013. All of its brands - TaylorMade, adidas Golf, Ashworth and Adams Golf - are planning a range of exciting activities for Show week, including the launch of a multitude of new products across all categories at the PGA Show Outdoor Demo Day and within their expansive multi-brand "clubhouse" exhibit space on the PGA Show Floor.

"The PGA Show continues to be a place and a moment in time for our company to excite the golf industry and set the tone for the year," said company President and CEO Mark King. "Two years ago we launched "white" metalwoods, last year we introduced a product called "RocketBallz" and this year we are excited to unveil even more breakthrough products from all of our brands."

With the purchase of Adams Golf and its record selling year with the launch of the "RocketBallz" franchise, TaylorMade Golf Company is coming off a historic year. The company maintained its marketshare lead as the No. 1 iron and metalwood. It also saw significant growth in the footwear and apparel space thanks to hot product introductions from adidas Golf and Ashworth.

"The family of TaylorMade-adidas Golf brands continue to bring exciting new products to the market each year at the PGA Merchandise Show," said PGA Worldwide Golf Exhibitions Senior Vice President Ed Several. "PGA Professionals, golf retailers and industry leaders value the opportunity to connect with company leadership and experience their newest products first-hand at the PGA Show."

For more information, or to schedule a one-on-one interview, please contact TaylorMade-adidas Golf Public Relations Manager Dave Cordero at dave.cordero@tmag.com.

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