Tuesday, September 23, 2014

Arccos Partners with Buffalo Communications to Promote Golf’s First System Combining GPS, Live Stat Tracking and Tour Analytics

(STAMFORD, CT) – Arccos Golf, LLC – maker of the first club-to-cloud system offering GPS, live stat tracking and tour analytics – has selected Buffalo Communications to lead a PR and marketing program driving awareness, affinity and sales in the U.S. and Canada.

Launching at retail in October, ARCCOS ($399) features a set of 14 virtually weightless sensors. Each is easily attached to the end of a club grip. Once paired via Bluetooth to the ARCCOS iPhone app, the system seamlessly integrates with a golfer’s game, requiring no alterations to pre-shot routines, additional devices, tapping or other hindrances to enjoyment and improvement.

Along with GPS for more than 16,000 courses in North America, ARCCOS captures critical data for your game, providing players with instant access to information on distances hit, club averages, driving accuracy, greens in regulation, sand saves, putts and more. This helps golfers identify patterns and refine tactics before, during and after each round.

“We’re equal parts an innovative technology company and a group of serious golfers,” says Sal Syed, CEO and Co-Founder of Arccos Golf. “By combining our passions, we’ve created a truly novel solution that provides universal, real-time access to the same data the world’s best players use to improve performance.”

Further bolstering the system is the proprietary ARCCOS Tour Analytics platform developed in conjunction with golf’s most renowned statistician, Peter Sanders. Drawing from Sanders’ work with PGA Tour star Zach Johnson and many others, it automatically breaks down a players’ handicap into five key components – driving, approach, chipping, sand game and putting. This allows players to:
* Gain insight into what every shot means
* Understand exactly how each part of their game contributes to scoring
* Explore comparative data in each of the five components from golfers with the same handicap
* Evaluate patterns across their entire golf history, supporting refinement of on-course tactics

More than just a great tool for the individual users, ARCCOS is utilized by top instructors. It helps their students recognize and correct faults, such as club distance gaps, noticeable shot dispersion patterns and other problem areas.

“Built by golfers for golfers, ARCCOS pairs leading-edge technology with an intuitive user experience to simply and easily capture and display data,” says Rich Katz, Managing Director of Buffalo. “It’s an incredible system that’s poised for rapid adoption across all sectors of the golf industry.”

Led by a team of Ivy League engineers, rocket scientists, PhD’s and designers, Arccos Golf is named after a function of advanced mathematics. The ARCCOS system is a Callaway Open Innovation Partner.

For more information or to view a demo video: http://arccosgolf.com/.

Get social: @arccosgolf

Ashworth Golf to Premiere Major Champions Roundtable on BACK9NETWORK

One-Hour Television Special to debut on BACK9NETWORK, DIRECTV Channel 262, Wednesday, October 1

(Carlsbad, Calif.) – Ashworth Golf, the most authentic golf brand dedicated to bringing modern style to the golf course, today announced the Ashworth Majors Roundtable, a long-form television production featuring all six of the brand’s major champions and tour staff professionals: Fred Couples, Justin Rose, Retief Goosen, Stewart Cink, Justin Leonard and Paul Azinger.

The hour-long special, which will debut on BACK9NETWORK on Wednesday, October 1 at 8:00PM EST, was filmed at the historic Riviera Country Club and features an exclusive, unscripted look into the six major champions and their professional accomplishments. Moderated by 1993 PGA Champion Paul Azinger, the roundtable takes viewers inside the ropes as the players relive the moments that forever changed their lives.

Telling rarely-heard stories and reminiscing about the pivotal moments as they stared down history on golf’s biggest stages, the athletes discuss the details not captured on camera; their thoughts, emotions and idiosyncrasies during the most pressure-packed moments of their careers and how winning golf’s most prestigious events has affected them both on and off the golf course.

During the roundtable, each athlete is wearing his specially designed golf shirt from the Ashworth Majors Series Apparel Collection, a set of six limited-edition golf shirts designed to commemorate each players’ major championship victory. Each shirt in the series is individually numbered inside of the packet, with the total quantity produced matching the winning player’s total score.

“It’s an honor to have six major champions on our roster who truly embody the spirit of the Ashworth Golf brand,” said Ben Sharpe, TaylorMade-adidas Golf CEO. “Capturing their raw emotions as they relived their accomplishments amongst each other is something we’re thrilled to share with golf fans around the world.”

“We are thrilled to partner with Ashworth Golf to provide a television platform for these major champions to share their personal stories and obvious admiration for each other, both on and off the course,” said Charles Cox, BACK9NETWORK CEO. "BACK9NETWORK will continue to produce compelling programming that gives our golf lifestyle audience unique access to those captivating personalities that play the game, whether it be the best of the best professionally or the millions of weekend golfers who truly embody the lifestyle element of the game.”

For more information about the Ashworth Majors Roundtable and to view additional exclusive behind-the-scenes video content, visit and follow both AshworthGolf.com (@ashworthgolf) and Back9Network.com (@back9network).

Youth Golf Leader Nicole Weller Launches New Golf Education Product for Young Children

(SAVANNAH, GA) – Nicole Weller, owner of Savannah-based Weller Sports Ventures, has launched a new golf education product for children, ages 2 through 6. Based on her original youth golf sticker activity book Stick to Sports: Let’s Play Golf (2011), the new Match Play Golf flashcard game is an offshoot product designed to enhance and continue the opportunity for children to enjoy an introduction to the game.

About Match Play Golf Flashcard Games
Match Play Golf (two games) consists of a set of handmade, laminated cards that contain a cover card, an instruction card and 10 double illustrated golf images with basic terms for a total of 22 cards. Once children learn the images and corresponding terms, the cards are placed face down on a surface and jumbled randomly. Two cards are selected with the challenge to find the matching image in a fun and non-competitive manner.

The goal of the game is to introduce a fun way to assist with development of reading skills, image pattern recognition, motor skill control and memory. Variations of the game are explained based on ability level.

About Nicole Weller
Nicole Weller is a Class A member of the PGA of America and the LPGA Teaching & Club Professionals, as well as a member of Proponent Group, an golf industry consortium of the game’s top instructors. She is SNAG, TPI, Spirit of Golf and U.S. Kids Golf Certified and serves as a staff ambassador for The Littlest Golfer.  She is owner of Weller Sports Ventures, LLC and also the Head Teaching Professional at The Landings Club in Savannah, Georgia, where she resides with husband and fellow PGA Professional Ty Weller.

Raised in Lakeville, Massachusetts and introduced to golf at age four by her father, Nicole played in numerous state, regional and national amateur youth events before competing on the Wake Forest University Women’s Golf Team while earning a B.S. in Psychology (1994).  Weller earned a Master’s Degree in sport psychology at University of Tennessee-Knoxville (1995).

Weller is the first dual award recipient of the PGA and LPGA T&CP National Youth Golf Leader Awards in the same year (2013) and has earned other honors such as the Golf Range Association of America Top 50 Growth of the Game Teacher, three-time U.S. Kids Golf Top 50 Teacher, U.S. Kids Golf Master Teacher (2013), Georgia PGA Horton Smith Section Award (2012), Golf Digest Top 50 Women Teachers and Golf Digest Best Young Teacher.

To learn more about this product as a consumer, youth program or retailer, visit www.nicoleweller.com.

Mission Inn Offers Unlimited Golf—At Nearly Half Price

(Howey-in-the-Hills, Fla.) - It’s Mission Inn Resort’s 50th anniversary this year, but it’s the guests who are having the party. Especially golfers.  This means unlimited golf for the length of their two-day (or longer) visit.

Yes, that’s unlimited golf for the full length of the stay on the challenging  El Campeon—one of the first 18-hole courses in the South, with classic design elements and a surprising amount of elevation change and the more forgiving Las Colinas, which opened in 1992 and was renovated in 2007.

From October through the end of January 2015 (limited availability; blackout dates apply), Mission Inn’s unlimited golf package offers an incredible deal to play the resort’s two outstanding golf courses and enjoy related services.  To take advantage of this limited time opportunity, reservations must be booked by October 31, 2014 by calling the resort at 800-874-9053 or by booking online.

For just $130 per night per person (two-night minimum, double occupancy, taxes and resort fee are additional) golfers and their guest receive a 40% savings over regular pricing.

The unlimited golf package includes:
* Unlimited daily golf on the resort’s two award-winning courses, El Campeon and Las Colinas (up to five rounds during a two night, three day stay)
* Unlimited use of practice range and putting green
* Complimentary club cleaning and storage
* Daily buffet breakfast
* Discounts on pro shop merchandise and spa services
* Use of the on-site fitness center
* Free parking

Mission Inn’s two championship courses include 36 holes of rare tee-to-green elevations of 85 feet, towering forests and sparkling spring-fed lakes.  Revered as one of Florida's finest, El Campeón (The Champion) was designed by George O'Neil of Chicago in 1917 and further enhanced in 1926 by Charles E. Clarke of Troon, Scotland.  The course is consistently ranked in the top 10 of Florida's 1,500+ courses and is featured on the Florida Historic Golf Trail.  Las Colinas (The Hills), the resort’s second 18-hole layout, was designed by former PGA Tour player Gary Koch and opened in 1992 to immediate acclaim.  Both courses are rated Four Star and recognized as "Best Places to Play" in North America by Golf Digest.

Whether it’s the snowbird coming down from the north or locals looking for a chance to play two of Florida’s top courses, and enjoy the laid-back atmosphere just far enough away from the theme-park craziness, guests will find everything they want at Mission Inn, and at a price that’s worth celebrating.
Mission Inn Resort—just 45 minutes from Orlando—is celebrating its 50th year of family ownership by offering affordable, family-friendly accommodations and activities on 1,100 beautiful acres of rolling citrus hills in Central Florida.

For additional information, call Mission Inn Resort & Club at 800-874-9053 or 352-324-3101 or visit the Web site www.missioninnresort.com.

adidas Golf Reveals Custom Footwear for Staffers Competing in 2014 Ryder Cup

Limited-Edition Footwear Designed for Furyk, Rose, Kaymer, Gallacher, Garcia and McGinley

(Carlsbad, Calif.) – adidas Golf, an industry leader in innovation, technology and performance footwear, has announced a limited-edition footwear collection inspired by the 2014 Ryder Cup in Gleneagles, Scotland, continuing adidas’ legacy of providing high-performance footwear for the best athletes in the world on sports’ greatest stages.

By combining design elements with visual cues representative of each team’s distinct color pattern, adidas Golf has created limited-edition pieces that accurately represent each team as they participate in the world’s greatest match play competition. The full collection includes two unique designs (one representative of each team) for three of adidas Golf’s most successful shoes in 2014: adizero one, pure 360 and adicross gripmore.

adidas Golf tour staffers in the 2014 Ryder Cup who will receive limited-edition footwear from the collection include Team USA’s Jim Furyk and Justin Rose, Martin Kaymer, Stephen Gallacher, Sergio Garcia and team captain Paul McGinley for Team Europe.

Team USA
* Jim Furyk – adicross gripmore featuring a tonal print of the USA flag with blue stripes, red laces and red gripmore outsole

Team Europe
* Justin Rose & Martin Kaymer – adicross gripmore with blue stripes featuring yellow stars, yellow laces and a yellow gripmore outsole
* Sergio Garcia & Stephen Gallacher – adizero one featuring yellow stripes and yellow accent laces. Outsole features a blue plate with yellow accents
* Captain Paul McGinley – pure 360 with blue stripes and yellow laces, and a blue outsole with yellow accents

“The Ryder Cup is one of the greatest sporting events in the world and we are excited to have a great representation of five staffers playing and one serving as captain,” said Masun Denison, Director of Global Footwear Product Marketing at adidas Golf. “We realized this was a great opportunity for us to take our highest performing footwear models and offer unique and exciting colors that not only represent each team but truly embody what this electrifying event is all about.”

The limited-edition pieces were developed only for adidas Golf tour staffers participating at the 2014 Ryder Cup and will not be available at retail.

Harbour Town Golf Links Ranks No. 9 in the U.S. by GOLF Magazine

Heron Point by Pete Dye No. 11 in South Carolina

(HILTON HEAD, S.C.) – Harbour Town Golf Links, Pete Dye’s seminal design at The Sea Pines Resort, is ranked No. 9 in the U.S. in GOLF Magazine’s 2014 edition of “Top 100 Courses You Can Play” while Heron Point by Pete Dye ranks No. 11 in golf-rich South Carolina.

For Harbour Town, the honor reflects a significant rise of three spots from No. 12 in 2012. The Sea Pines Resort was also recently honored by GOLF with a “Gold Medal” in the magazine 2014-15 edition of “Premier Resorts.”

Not resting on its laurels, the acclaimed Lowcountry destination has recently added to its array of golf amenities including its 23,000-square-foot, full-service Plantation Golf Club clubhouse and first-class golf learning center headed by Tim Cooke as the Director of Golf Instruction.

Slated for opening this coming spring is the new 19,000-square-foot Harbour Town Golf Links Clubhouse on the site of the existing structure. The facility will honor the PGA TOUR’s RBC Heritage with a gallery showcasing the rich tournament history and display of past champions.

“Given the prestige of GOLF Magazine, we’re thrilled to move up so dramatically in the latest rankings,” says Cary Corbitt, Director of Sports Division. “Both Harbour Town and Heron Point are Pete Dye classics and give us a spectacular ‘one-two punch’ of exceptional golf for our guests.”

While golf is the focal point, Sea Pines features an array of superlative resort offerings including a world-class focus on tennis. The Racquet Club boasts 21 clay courts and is ranked as one of the best in the U.S. Five miles of sweeping Atlantic beaches offer everything from sea-kayaking to fishing to surfing. The enchanted 605-acre Forest Preserve is ideal for horseback riding and hiking.

Its array of luxurious accommodations includes The Inn at Harbour Town - an award-winning 60-room boutique hotel – as well as 300 villas and 100 rental homes.

For more information about the resort and its wide-variety of golf packages: www.seapines.com/golf 866.561.8802.

Exotics Introduces E8 Game-Improvement Irons

(Batavia, IL) – The new Exotics E8 irons are engineered to deliver exceptional power and control featuring the deepest undercut cavity design to date. The dramatic cavity gives the E8 irons an incredibly hot, free-standing face, especially toward the bottom near the sole. The result is faster ball speed and more distance from a generously expanded sweet spot – and shots that wind up closer to the pin.

Exotics R&D team tailored the E8 irons for advanced weighting to help players square the club face at impact and provide better results on off-center hits. This was achieved by strategically placing two high-density tungsten weights low in the heel and toe of the iron. The weight placement utilizes enhanced toe weighting stabilizing the clubhead even on ball strikes off of the sweet spot. The combination of the tungsten weights and the deep undercut cavity create an increased moment of inertia that delivers faster ball speeds across the face for more distance, control, and forgiveness.

The cavity of the E8 iron contains a multi-material vibration-dampening insert that provides players with a softer feel at impact. Engineers customized the insert from a soft TPE and an Alloy blend married to the 431 stainless steel clubhead in a one-piece casting process. E8 irons deliver enhanced feel in a classic iron design.

Featuring a progressive set design, each iron is engineered for its specific task including center of gravity location, offset (progressive), blade length, face thickness and top line thickness to deliver the perfect blend of distance and accuracy.

The E8 irons carries Tour Edge’s lifetime warranty, 30-day play guarantee, and are projected to be in stores the beginning of October. Suggested retail: $599.99 4-AW KBS 90 Tour Steel, $799.99 4-PW UST Mamiya Recoil Graphite, $799.99 2x6 Combo 3, 4 hybrids/5-PW KBS 90 Steel, $899.99 265 Combo 3, 4 hybrids/5-PW UST Mamiya Recoil Graphite.

For more information, call (800) 515-3343 or visit www.touredge.com.