Tuesday, January 20, 2015

IZZO Golf introduces affordable GPS devices at 2015 PGA Show

New Swami Sport, Swami 4000+ – at Booth 1663

(MACEDON, N.Y.) - In 1991, T.J. Izzo introduced the Dual Strap Carry System for golf bags. The Dual Strap has been recognized by the USGA as one of the four greatest innovations in modern golf and as a result, millions of golfers enjoy the benefits of walking while playing the game.

For more than 20 years, IZZO Golf has continued to provide the golf industry with innovative products and more recently has focused its efforts on one of the hottest categories in golf – GPS distance measuring devices.

At the 2015 PGA Merchandise Show in Orlando Jan. 21-23, IZZO Golf is introducing two new affordable GPS units, the sleek Swami Sport and the new and upgraded Swami 4000+. Both GPS devices come preloaded with more than 30,000 worldwide course maps. Neither unit requires computer downloads or an annual subscription – just charge and play.

The Swami Sport delivers fast and accurate performance in a sleek compact design. Its slim profile makes it easy to fit in your pocket or hang on your golf bag with the included carabineer. It is simple to operate and comes with a bright and easy to read display. Golfers can read the hole number, par and time as well as obtain accurate distances to front, center, and back of the green. The Sport comes with a rechargeable lithium-ion battery and is available in four colors: lime, yellow, orange and grey. The unit can be easily customized with an event logo or brand. It retails for $79.99 and is available at Target stores and online.

Swami 4000, IZZO’s best-selling distance measuring device has been enhanced and upgraded for 2015. The second generation, Swami 4000+, provides more advanced GPS features.

“The Swami 4000+ has the same speed, accuracy and simple operations as the Swami 4000, but now it provides the distances to the front and back of bunkers, water hazards and doglegs,” said Dave Witkoski, VP of Marketing and Product Development, “allowing golfers the option to lay-up or go for it.”

This durable, waterproof unit includes a vibrant easy-to-read 1.75-inch color display and is simple to operate. The Swami 4000+ provides distances to the front, center and back of the green. It is equipped with auto-hole advance and shot distance measurement. The lithium-ion battery holds a 10-12 hour charge and it comes with a one-year warranty. The Swami 4000+ will be available this spring and will retail for $139.99.

Visit Booth 1663 at the 2015 PGA Merchandise Show in Orlando to check out the Swami Sport, Swami 4000+ and other IZZO products.

For store locations and other information, visit www.izzo.com.

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