Thursday, February 6, 2014

Firm Foothold for FJ with Introduction of All-New FJ TOUR Compression Golf Sock

Solely designed for golf, this new category features high-tech fabric technology for the ultimate in stability

FootJoy, the #1 Sock in Golf, continues to raise the benchmark in all-around footwear performance, fit and stability with the introduction of the  all-new  FJ  Tour  Compression Golf Sock. This essential new product category provides a unique solution for comfort and consistency by placing the emphasis on identified areas of the foot considered instrumental in golf swing stability and general golf course mobility. These targeted points feature state-of-the-art fabric and advanced design characteristics to ensure golfers are fully equipped to play their best, while experiencing FJ renowned comfort.

As with all products across the FJ product line, no stone has been left unturned, with rigorous research and development as well as strategic Tour player feedback, providing vital insight for the creation of the next generation of golf socks.

“The FJ Tour Compression Sock is innovation at its finest. The combination of cutting-edge fabrics and  FootJoy’s industry revered expertise has resulted in one of our most dynamic sock launches to date,” commented Jessica Hakeem, Marketing Manager, FJ Socks and Accessories. “Confidence in the  FJ brand runs deep, with both our retail partners and golfers. Whether it’s our shoe, glove, apparel or sock lines, we are dedicated to delivering the finest products, founded on a commitment to the game and a deep understanding of our golfers requirements.”

What  sets the FJ Tour Compression Sock apart is the complex combination of fabric and design, keeping comfort at a maximum. Key features and benefit of the game-changing product launch include:
* Targeted Compression; The advanced foot support mechanism comprises of additional arch support placed in key stress areas, assisting circulation, aiding in reducing foot swelling and foot fatigue.
* A contoured fit; focusses support around the ankle, adding stability to the leg and foot.
* An Anatomically shaped foot-bed; provides enhanced fit and support in high impact areas, giving golfers confidence to commit to shots, knowing the base of the swing is as stable as it can be.
* ComfortSeam toe enclosure for a smooth comfortable fit.
* Breathable mesh construction boosts ventilation and air circulation.

FJ Compression Sock Pricing: MSRP $20.00 Crew / $15.00 Sport
Available: February 14

No comments: