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Tuesday, July 12, 2022

FootJoy and Harris Tweed Hebrides Renew Partnership with New Footwear Collaboration


(RELEASE)
— FootJoy, the #1 Shoe in Golf, has once more joined forces with Harris Tweed Hebrides in celebration of a summer of Scottish golf, to introduce an extended limited edition footwear range that celebrates hand craftsmanship, heritage and tradition.  

Following the popular release of the Black Watch Packard in 2021, the second iteration of the collaboration welcomes a unique Premiere Series Packard upper for men and a collection of FJ Traditions golf shoes for men and women. 

Introduced during the pinnacle of the golf calendar by some of the world’s best players at the 150th Open, an event adorned with its own storied tradition and unique character, Harris Tweed brings a distinctly auld accent to FootJoy’s Premiere Series and Traditions golf shoes. Each collection offers unique, flawless and beautiful designs, featuring distinct tweed and design characteristics, hand selected to recognize both brand’s intrinsic role in the history of the game and shared celebration of heritage.  

The FJ x Harris Tweed collection is presented within an authentic Harris Tweed shoe bag as a nod to the hand craftsmanship, design detail and dedication to the golfer that inspires the collaboration. 

Governed by The Harris Tweed Act, the fabric must be handwoven in the homes of residents of the Outer Hebrides, Scotland, to be able to use the Harris Tweed name and logo. This maintains the integrity and distinctive character of the fabric which is recognized globally for its quality.  

Unusually, the wool is dyed before being spun, allowing a multitude of colors to be blended into the yarn, creating a cloth of great depth and complexity. Harris Tweed cloth has been produced on the islands of Lewis, Harris, Uist and Barra for generations using truly traditional methods. 

Each year Harris Tweed cloth is exported to over 50 countries worldwide – with every meter handwoven on the islands and then inspected by the Harris Tweed Authority before being stamped, by hand, with the Orb Mark . 

“It is a very special year for golf and FootJoy’s Harris Tweed collection showcases this heritage with authenticity and style,” said Mark Hogarth, Creative Director, Harris Tweed Hebrides. ”The Shawbost Packard celebrates an era when houndstooth Harris Tweed was the choice for the discerning golfer. We are proud that they will be worn by golfers playing courses around the world - we continue to value our partnership with the number one shoe in golf.” 

The complete collection will retail on footjoy.com beginning July 12, 2022.

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