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Thursday, January 31, 2013

Swingbyte’s Video Integration Fuels 350 Percent Increase in Orders for 2.0 Version of 3-D Wireless Swing Analyzer


(CHICAGO, Ill.) – Swingbyte announced that pre-orders for version 2.0 of the 3-D wireless swing analyzer taken at last week’s PGA Merchandise Show increased 350 percent over orders at the 2012 show.

Swingbyte 2 integrates video capability, including ball target recognition, into the swing analyzer’s mobile app. Golfers and instructors now have access to 3-D club data (including club path and face angles) and an accurate visual representation of body mechanics via a single app on mobile devices.

The ability to evaluate golf swings relative to the ball target and the direction of the club face at address while incorporating the benefits of video was a “big hit” with the PGA professionals and instructors, according to Brad Redding, director of instruction at The Members Club at Grande Dunes in Myrtle Beach, S.C., and a member of Swingbyte’s volunteer advisory board.

“I think Swingbyte is now pretty much the one-stop shop for golf instruction,” said Redding, a Golf Magazine Top 100 teacher. “It’s the complete package.”

Introduced in 2012, Swingbyte uses a lightweight sensor, advanced mathematical algorithms and Bluetooth connectivity to digitize a golfer’s swing and communicate in real time key swing measurements including club head speed, swing path and impact angles.

Video integration is being added to Swingbyte’s capabilities through a free app update, version 2.0, which will be available this spring. The Swingbyte app featuring Intelligent Target Recognition technology initially will be available for Apple devices with iOS 6 (and above) mobile operating systems. Android compatibility will follow later this year.

Students and instructors can capture video by using an iPad or iPhone. The app enables simultaneous, side-by-side and synchronized review of video with Swingbyte metrics and precisely trims and edits nonessential footage.

Swingbyte also announced the April launch of the Swingbyte 2 sensor. Swingbyte 2 features a completely redesigned form factor that aligns the Swingbyte sensor’s center of gravity with the club shaft’s center, permitting greater ease of alignment and resistance to the post-impact twisting that can affect sensors without aligned centers of gravity. Other benefits of Swingbyte 2’s redesign include a lower profile, an electronic power switch and covert LED lights. Both Swingbyte and Swingbyte 2 will be compatible with 2.0 software.

The original Swingbyte can be ordered through the company’s website, Swingbyte.com, and purchased at more than 1,800 AT&T retail stores. Swingbyte’s price of $149 includes the Swingbyte unit, the free Swingbyte app and an online account that includes additional analytics, community rankings and personal trends.

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