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Thursday, April 26, 2012

Sunice Delivers Science and Style for Spring/Summer 2012 Outerwear Collection


(Montreal, Quebec) - Sunice, Canada's No. 1 outerwear brand, is unveiled its 2012 Outerwear collection.

The Sunice Golf 2012 men's color palette uses updated blues and orange to brighten up collections of basic black, charcoal, and navy. Product embossing details allow for a new take on traditional colors like grey and add visual interest to exciting new colors like regatta. A classic American combination of red, white, and blue is evident throughout the collection and gives a nod to Sunice's involvement as Official supplier of outerwear for the 2011 / 2013 Solheim Cup USA Team. The ladies collection highlights the ever-popular pure white and adds to the golf fashion rainbow, a rich purple named diva and a new take on pink with petunia. The addition of abstract prints helps to make the ladies outerwear unlike any other outerwear brand in the market.

Sunice offers six different categories in their Spring 2012 line including Sunice Outerwear collections Hurricane, Tornado, Typhoon, Pro Sport and Sport, as well as technical apparel line, Sunice Silver. Each outerwear category provides different levels of protection from an array of weather conditions. A multitude of technical applications and the science of developing performance apparel gives Sunice the cutting edge necessary in providing the ultimate Freedom to play, no matter the weather.

Hurricane Collection
Featuring GORE-TEX Paclite and GORE-TEX Performance Shells, and backed by the Gore-Tex "Guaranteed to keep you dry" promise, the Hurricane Collection is the Sunice GORE category.

The ever-popular Ultimate Jacket is back in its fourth version (V4), with a complete re-design. The Sunice science is evident in the V4 jacket's added features, including the X-Static stretch lining, Pro-Trim waist cinching system, in-pocket ball cleaner, and full stretch back panel. The Sunice style is represented in detailing such as laser cut designs on the sleeves, laser cut and welded pocket frames, and the Sunice patented V collar design.

Tornado Collection
Breathable, ultra lightweight and ultra quiet products backed by a four-year waterproof guarantee are what define the Tornado Collection.

Sunice FlexVent for 2012 introduces new colors of Regatta and Blaze, along with a Charcoal Windowpane print brightened with Regatta Blue and White. Versatile, full stretch, highly breathable, and waterproof, this proprietary fabric technology is perfect for playing golf in heavy rain or varying temperatures with its performance features and extreme comfort. Our FlexVent fabric is one of the most waterproof stretch fabrics on the market. With its uniquely soft hand feel and super quiet laminate, we believe this is the future in waterproofs.

Typhoon Collection 
The Typhoon category - now a full-stretch, waterproof category with a three-year waterproof guarantee - encompasses all that a well designed, lightweight rainsuit should be. Introduced in 2011, Zephal is a quieter-performing lightweight fabric that now has the added benefit of Full Stretch. An assortment of styles provides a great value proposition for a very technical suit, and incorporates many of the golf-enhancing features that Sunice is famous for.

ProSport and Sport Layers Collection
Taking what we do best and applying it outside of the raingear spectrum has resulted in a Sunice ProSport and Sport Layering Collection. These categories feature WindStopper by Gore as its high-end performance gear, resulting in lightweight and fashion driven layering pieces. Adding properly designed layers into a golf wardrobe can enhance a golfer's overall physical performance and ultimately improve their golf game. Sunice Performance Layers are designed to create an apparel layering system that allows golfers to play at their very best in all weather conditions. For cool mornings or damp dawns early in the season, when an extra layer is needed without the extra bulk or weight, the Otaki SuperLite FX Pullover is back and remains the ultimate choice. An invisible chest pocket zipper, moisture wicking properties, and bright new color combinations are just a few of the details that make this piece stand out from the rest.

For those weather conditions that are a little more demanding, your ultimate choice should be a WindStopper garment. The most breathable, 100% windproof, highly water repellent styles available from Sunice include the new Shellbrook as a lightweight pullover; while the Tamworth, York, and Bantry all provide new design options in our infamous WindStopper lined sweaters.

Silver Collection
The Men's Sunice Silver Spring 2012 Collection offers a wide selection of core basics including a short and long sleeve polo option, lightweight layering, and bottoms in a variety of plaids and solids. Bottoms featuring shorts and pants have added X-Static to the waistband for comfort, and are available in Black, Midnight, Charcoal, and Platinum. Full stretch fabric, UV protection finishes, and stain release are a few of the characteristics that make this bottom a very desirable option. Deconstructed argyles, asymmetrical blockings, updated herringbone, and an assortment of stripes are but a few of the design details found throughout the collection.

The Women's Sunice Silver Collection has basics to merchandise back into the fashion collections and bottoms in solids and plaids. The Cosmo Collection is made up of classic Black and White; Blossom Collection merchandises the Sunice Silver version of pink with a rich Petunia and White; and finally, Purple Sky leaves one dreaming of luxurious Purple Diva and fresh white. Sunice Silver for women provides clean lines and fashion detailing to a technical shirt collection.

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