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Tuesday, August 15, 2023

LA GOLF, Sportsbox AI Partner to Launch Motion-Based Experience


(BEVERLY HILLS, CA)
– LA GOLF partners with Sportsbox AI to launch the ‘LA GOLF Fit Yourself Experience’. This is a first-of-its-kind fitting experience inside the Sportsbox 3DGolf app that allows golfers to effortlessly record their own swing and matches them to the perfect shaft for their game.

The collaboration between LA GOLF and Sportsbox AI has culminated in the development of an extraordinary experience that introduces an unprecedented AI fitting based on state-of-the-art motion science, revolutionizing the way golfers select the best equipment for their game.

“You can now fit yourself more accurately than a launch monitor or simulator with just your phone and three swings, and that is a big freaking deal for golfers,” says Reed Dickens, Founder and CEO of LA GOLF. “Jeehae Lee is a brilliant entrepreneur, and I could not be more excited to partner with Sportsbox AI to bring golfers the future of club fitting.”

Sportsbox AI and LA GOLF have tested the AI logic on a wide array of golfers – male and female across different ages, swing speeds, and handicaps – and on average, golfers who switched to the LA GOLF driver shaft that was recommended to them through the app gained an average of 9 yards and tightened their dispersion by 15 yards.

“Golfers have had two options for finding clubs to play: ask a friend or their local pro or go through an often expensive fitting experience that is based on a ‘guess and check’ process, which is entirely dependent on the fitting professional to make the right recommendation,” says Jeehae Lee, Co-founder and CEO at Sportsbox AI. “We have - through this partnership with LA GOLF and Sportsbox’s unique AI technology - uncovered clear Motion-based Fitting Logic that is much more reliable than eyeballed assessments. We’re excited to bring this service to golfers everywhere through their mobile phone - for FREE.”

For more information on LA Golf products, visit LAGOLF.CO.

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